Increase Lead Generation with Facebook Posts and Groups – w/ Arnie Giske
Chad Kodary
Aug 12th, 2019 at 02:01 PM

Increase Lead Generation with Facebook Posts and Groups – w/ Arnie Giske


Are you using Facebook posts to get high ticket clients? Do you know if your Facebook Group is completely optimized?
Chad Kodary from DashClicks is joined by Arnie Gisky and they walk you through how to use Facebook posts to get high ticket clients. They also go on to talk about Facebook Groups, how to use them, and how your Facebook group should look like for optimal performance. This is the sixth video of our YouTube series, Marketers Mindset.


Register and you’ll get the whole like one hour plus training. Going to be awesome to go through a call and go front. Face Trump face is called what’s going on? Everybody? Hey, we’ve got only get ski in the House. Say what’s up? What’s up guys? What is up? Oh boy. All right, let me get this level down here. Let’s let some people pile in. Let’s let some people apply. Olin, let’s do it. Bonnie wants to tell you a story on his flight here. Go ahead on and you can tell him, tell him anything you want. Carlos, Carlos and Ernie, Ernie and Carlos. All right, I’m just going to get set up here guys. Give me a second. Let’s do it. If you guys are on the street right now, let us know the comments. And dive right in. Make sure to click that link. I will see you guys on the fourth stream. We’re going to cut this out in just a couple of minutes and it’s going to be epic, so stay tuned, register, check it out and we’ll be live on zoom because we want your attention for this training. So click that link, register and I’ll see in a minute. Boom. Boom. All right, let me get this. Let me get this zoom going here. People, how come I can’t get it to like do cool stuff?
Nope, that’s not what I want. Give us a second guys. Give us a second guys. All right, we’ll just do this. We’ll do this anyways. You guys are all piling and guys, can we get a 400 in the chat if you are live and with us on the Saturday 400 and the chat 400 in the chat. 400 in the chat. We’re going to some crazy shit today guys. But unless you are not ready for it, 400 in the chart. All right, cool. So we got [inaudible] and you guys can see it right now, but we have like maybe seven different examples of posts I’ve used to generate clients, get business fill the pipeline and some of them are like crazy short and have produced massive results. So if you guys want to see those posts, you want to see me explain them, break them down.
So you guys how you can use simple posts, get more clients and build your authority online. Stick around and that’s what you’re here for today. Not only that, we are going to make you millionaires today by the end of the day. No, I’m just kidding. Yes. God will you to do some crazy shit using Facebook. Facebook, right? Yup. Thanks Bro. Like has anybody heard of Facebook? If you heard of Facebook, can you drop a 250 in the chat below Java the two 15 the chat below. Let’s let some people pile in. Two 50 what’s going on? Nate? William, Chris, Dan Pierre, Jason, Antonio, Angel Livia, Nate, there’s some feedback audio. Where’s the feedback audio coming from? Maybe the double mix. Oh right here. Boom. Let’s get out of that. Let’s get out of that. Actually, hold up. I think I joined the audio here. Let me mute this. Mute, mute and there is no mute button or is there testing? All right.
Oh, can we get on mute? Can we get a mutant? Can we get a mute? Am I live on Facebook? All right, so everybody, everybody on my stream over there. Now we’re going to cut this off, move it over to the zoom feed. Go ahead, click that link. Register. You guys will get access to the stream immediately. So hop on and if you’ve got no time right now, go ahead, register. Anyways, we’ll send you the replay. All right guys, we will see you on the other side.
Yes. God. Give me one second. I’m going to cut out the audio right here on this computer so we don’t hear double audio and then we’re going to rock and roll. Angel says we can’t screen to see the screen behind Chad calls. Can you give them a sneak peek of what they’re going to see in a couple of seconds? Boom. So hang tight brother. We’re just going to get set up here. All Right, nice. Thank you guys. Can you hear the audio okay? If you can hear the audio perfectly fine. Can you drop a five below so we know that we’re not recording? Shit, five, five, five, five, five. All right, that’s fine. I don’t know how to exit the audio on this side, but it is what it is. All right, cool. Ready to roll? Always. All right. Johnny said, how do we get on the zoom? Johnny bear is a in event in the actual group. You can just go there and click on that and then you’ll be able to jump in with us.
Cool. Let’s Go pee and pee real quick. I’m going to kick some stuff off. I’m going to talk about dashboards really quick. Guys, what’s up? Who in here is in dashboard? Excuse me. Drop our 300 in the chat so I know if you’re in dash clicks or not. Who’s in Dash Lakes? Who is in Dash Clicks? Sexy Dashboard there. Chris said, well thank you sir. Susan Grant. Dan Pierre. You know it’s cool also, it’s pretty cool because we have, we have people from all over the world. You guys can even drop in like the country. Where are you from dropping the country and if you are from the USA or something, dropping the state. We got Belgium, Bulgaria, I’s worldwide, Utah, Wisconsin, Illinois, Oregon, Canada, Ohio to Hampshire. Kelly, Mass Niagara Falls, Canada. You’re on the Canada side. Susan on the Canada side. All right, beautiful guys. Has Anybody purchased her agency website?
Can you draw a 400 in the chat if you’ve purchased your agency website? 400400400. Has anybody ever heard of this little awesome, cool software that’s called group funnels? Anybody ever heard of it? Chris said yes sir. Anybody ever heard of group funnels? No? Amazing software? I goodness. I rather was hoping more people said no. So we can educate them cause we just, as most of you guys know, we open our Facebook group marketers mindset. We opened that yesterday. And that’s live and army’s gonna teach some stuff on here that we’re probably gonna use to. Okay. Yep. So personally using group funnels. So I personally vouch for it. It is amazing software essentially for us. Like what it does is, and I can kind of show you what happens, which I think is pretty cool. I’m not logged into Facebook. No, but anyways, that’s fine. So what happens is if you, does anybody have a Facebook group in here? 22? If you have the Facebook group, drop it in the chat. All right. 22 2122 let’s get Facebook. Let me get Facebook in here.
Alright, good. So some people said they have small Facebook groups, large Facebook groups. Good. So how annoying is it to like go in there and approve people all the time? Like if you have, like yesterday I think we approved like 400 or 300 people inside of the group. That shit is so annoying to go one by one and approve everybody. So one of the cool things that I like about group funnels is you can go in there and you can just click approve all, it will literally approve all of the people inside of the post. But that’s not the sexy part. The sexy part is it actually captures all of the information. So in our group, we have three questions that we asked in order to get in our group. I don’t know what those questions are, I forgot. But I know the last one is what’s your email address?
Right. So what group funnels does is group funnels actually takes all that information. Actually while it’s approving, it’ll send it over to their actual application, which is a chrome extension. You can then take that, port it over and push it over to a Google sheets, right? Google docs. And then after that you can do whatever the hell you want with them. You want to see what we did with it. We actually take all of your information. We poured it over and we put you into our intercom system using Zapier, which is super simple. It took us like 10 minutes to do. It costs us like 20 bucks a month. Now what happens is anybody that joins our group automatically, we’re, we got leads. Like we literally input like 350 or 400 leads in towards system yesterday. And we’re probably going to prove like 50 people a day into our group, which means we’re going to get 50 leads a day guys. And this is group funnels. It’s so easy. It’s just a chrome extension. And where do they go if they want to get this? Me?
So that’s at group and if we want to pull it up, I think we can show them a quick equation.
Yeah, we can, that’s the right there guys is the link. Yep. So let me go ahead and open up a new tab. Dan, go ahead.
All right,
So I’ll show you guys how this works real quick. It’s pretty sick. So I got I got very lucky with this one actually. So I’m not a developer, I’m not techie. I’m a marketer. I knew we had the opportunity to start asking people for emails in those walking questions. And my group has over 70,000 people. It’s called millennial entrepreneur community. And we’ve been getting hundreds of requests a day. And I was asking people for their emails, but I was just letting them slide. I was not even grabbing them. I was going to hire a VA to do that. Like, Daddy, hey I got this thing. I think you could sell it to your audience. It’s amazing. It helps grab these emails right when you, for people in the group. So I was like, Ooh, that sounds awesome. Let’s, let’s check it out. So I that they, a group bonus was born and let’s see and I’ll show you guys a quick video on it also, I want to give you guys another quick marketing tip. This has been one of the most profitable videos I’ve ever created and it’s less than a minute and I made it in my car in one take. So don’t overthink things guys. I think we might have to play that video calls. Where can we get the video audio going into that video? Is it possible from here now?
Sure. Good. All right,
Let’s get that one up. Them to hear it because yeah, that’s probably important. Yeah. Let’s go full screen. Let me, didn’t want to play. Let’s do it.
It’s rain and leads. Who knows that song? Who knows that song? Goldens are going to sing a song job with 303 in the chat. If you have already to sing a song for you right now, we’re going to do a duet 300 300. Hallelujah. They said Hallelujah. They said
Hallelujah. Rainy leads. All right. So is that, is that audio going to be good?
Should we play? All right, we’ll give it a shot.
Maybe they can hear it. We can’t, we should reenact. We should reenact which computer and we wants to see Cole’s come up here and do some it stuff. All right, good.
Maybe we’ll try that.
Alright. Can you guys hear it? Let me know in the chat guys if you can hear it. Type of yes. If not type of, no, no, no. All right. We should reenact, reenact it. Shoot it live right now. I got to shoot it. Shoot the ad live. Okay, cool. We can do that. Let’s do it. Let’s get them excited. I think a lot of people want to know also, how do you actually shoot an ad? Because a lot of these people are, they need to learn. Yeah. real quick, who in the industry might now if I put a camera in your face and said, go and gave you 60 seconds, was you be able to make an ad for whatever it is that you have? Let me get a yes or no. Yes or no? If we put a camera in your face right now, are you going to do it?
Some people, some know, some people, no. They said yes. Alright. So David says he flopped, right guys? I want you guys to practice this. As soon as we hop off the stream like this. This is one skill that’s helped me make so much money and save so much time is being okay with stuff not being perfect. As you can tell from that video, I shot it sitting in my car. I shot it in 58 seconds and I took one take and I was rushing. I had to go somewhere and then I look back at it later and I was like, you know what, this is a really good video. I’m going to run with it. And we’ve split tested that against fancy produced stuff. You know, all these high quality out of all these different angles and editing all this stuff and the 60 seconds smartphone video worked the best.
So what I’m going to do for you guys is I’m going to try and reenact this from my memory and give you guys a quick pitch on group pummels and see what you like. Yeah. All right guys. So it’s raining leads right now. There are thousands and thousands of people going into Facebook groups every single day and they’re growing organically. That’s one of the coolest things when you set up your group the right way. So I have a group of over 70,000 people and I get hunter hundreds of requests a day without paying for ads. You set up a group to, you can get all those people coming in, but the problem is once they all start coming in, you’re going to have to start dealing with approving them and grabbing their emails from the welcome questions, copying and pasting. Even some people will screenshot those new emails come in.
Well guess what? They never actually do anything with it. So what we created something called group funnels where all you have to do is press approve all of your filtered members and they will go click, click, click, click, click, click, click automatically like dozens of them per minute. And it will just get all those people into your CRM, which means you have higher, higher engagement with your group because you have another touch point for your, for your audience. You can put them into all warm up funnel and guess what? A lot of your competitors are not doing this. So you have a huge advantage over everybody else in your space. If you have that automatic touch point, if you have that in other followup, because as much as I love Facebook everybody’s a victim of the algorithm, meaning you’re not going to get your posts out to everybody.
But if you have emails, you have chatbots via Facebook ads, you can increase those chances a ton and that first step is getting them on email. So if you use group funnels, that will make that whole process extremely seamless. All right, [inaudible] fuck this. [inaudible] Like I can vouch for what he is saying because I did a, I did an event, I think it was last week. I spoke at Ryan Stewman event and I have one ad running right now for dashboards. We haven’t ran any ads. I started running one ad, it was about I think like four or five days ago. We started running just for remarketing yet cause we had people coming to the website and they weren’t some people not 100% converted. Right. So I decided fuck it, I’m going to follow them everywhere we go. Right. So what I did was when I was live at Ryan’s event, I actually showed them how to shoot a video just like just like already did right now.
And what do I shot the video with? It was like a puppet with a puppet and it’s hilly. I can’t show it here but whatever, you’ll probably see it if you go to the dash x website, makes it out without registering. Okay. Even though most of you are registered cause that chicks is awesome. However, that video basically will follow you. And I think we’re getting like $3 a conversion right now on a remarketing, on a video that I whipped out and did that in front of like, I think it was like 50 people I shot at live just as like a little dummy video and I was like screw it. It actually ended up being funny. I’m gonna use it for an ad. So actually want to do that again right now. I want to create a remarketing
Ad right now. I think we should do it. Let’s do it. Let’s, let’s do two. I guess I got an idea. Yeah. One, let’s do one for dash clicks. Perfect. And then two, I want you guys to vote in the chat lit like say anything and we will sell it to you guys in an ad. We’ll create an ad in less than 60 seconds. The most obscure thing that you guys say, we’ll make an ad for it and we’ll sell it adult diaper. I’m going to shoot this video right now for dash clicks. It’ll be less than a minute cause I know I’m going to roll it over to Instagram and some other cool stuff. Salads had this yellow Lambo, toilet bowl, brush, somebody else’s diapers. All right, what else? Diapers, diapers, diapers, diapers, diapers, anything besides the diapers.
So I I did this exercise before with my buddies and the thing we ended up selling was a auto diaper changers. I don’t know what’s with the guys in diapers. He wants to do some diapers, ads, but I think we can be better than that as worlds. I’m going to shoot this video. You want to jump in here with me? Sure, let’s do it. What are we selling? We’re going to sell dash bikes. Let’s do it. Alright, God is [inaudible]. I’m here with my good friend already. We’re actually shooting a live video with our studio right now. As you can see behind it’s videos like this, then you get 100% of free when you sign up the dash clicks. So if you live, let’s try this again guys. Click the button, the book, click the button below. Go and get your dash mix account before it’s too late. It’s pretty frailer. [inaudible] Quick. That’s a remarketing video that I’m gonna use probably for the next six months. Yeah, that’s how easy it is, guys. That is how easy it is to shoot videos. So what are, what? Let’s, let’s shoot another one with, okay. They said the Lambo get hype. I can do that. We can sell the Lambo. You want to sell the Lambo? Who wants to sell a Lamborghini?
Yes or no dealt with 300. And you wanted to see me sell my own members? 300, 300. Let’s see what’s going on in Facebook really quick.
300 300.
Alright, let’s get back. Everybody’s on the zone. Yeah. Joe Is the Jeff Hunter. He’s the one I did that last live with were we were selling the the auto diaper changer. Jeff was actually on with me for, I think episodes six, I think it was as he was on me a couple of days ago. Alright, so what are we selling? A Christ three. We can sell the Lambo. All right, let’s go. I want to a, what is our audience? So that’s, let’s think about this real quick so we can sell whatever we want, but we have to target a specific audience, right? All right, so who the people that we’re targeting are we targeting people? See, let’s let’s sell it to people who really want a lambo and have no chance in hell of affording it. Okay? That can be a fun one. That’s going to be a fun one. All right. I want going to shoot two takes. Okay. We’re gonna shoot two takes. We’re gonna shoot one where I do it and I’m going to shoot one more. Arnie does it. We’re gonna show you two different variations from two completely different minds. That cool. We’re both going to be on it. Are you ready? I tore selling a Lamborghini to people who cannot afford a Lamborghini or do not want a Lamborghini or they [inaudible] can’t afford it. All right, cool. This is, by the way, this is going to be another dash. Click [inaudible] video. All right. [inaudible]
His doors and dash bricks. Right? You can get the group in the software, open up the group really quick. All those leads inside of your actual CRM system, colon cause the drop them on the dash for fulfillment. Make 10 care man. [inaudible] Okay, well let’s go Chad. There we go. Yeah, so, so now it’s we’re, we’re not selling Lamborghini, but we’re selling the dream of the Lamborghini and then selling dash clicks. Beautiful. Double double opt in. There we go. Dude, that energy drink is serious. Fourth Monster of the day. Ah, you want to go? Let’s go on. [inaudible]
We’re going to add, guys had a lot of these people might be gone to, I’m funnel hacking live. So for those of you guys were fogging live, me and Ani are both gonna geo-fence you like crazy. You’re going to see us all day when you log into Facebook and day. That’s the plan. That’s plans. I keep an eye out, click on our stuff. They’re not going to have an option. You’re going to see us on Youtube. You want to see us on Facebook. You’re going to see us everywhere. Maybe even in your instant messages. Who knows? All right, y’all ready for this? Lambo number two. [inaudible] Number two take two.
What’s up guys? Arnie hissy here. And if you guys want to get a awesome yellow lambo and be as cool as Chad Watch, you got to get dad’s quicks cause listen guys, there’s nobody out there in the world that has a yellow lambo who isn’t a dash plugs member. That’s just facts. So we’re going to be here working on some amazing content in the studio right now, helping you guys. Because if you want to get a lambo, you gotta. You gotta get that knowledge, Bro. You got to knowledge up. You gotta earn that Lambo, get some dash clicks, grow your agency and make it happen, right guys, click below. Check it out. And a [inaudible] in that Lambo. Let’s do it. No, you’re not a real internet marketer unless you have a lambo.
Go Cook. There we go. Building a wall. Geo Fencing. Yeah. So guys, so I don’t think we’re sitting here like when I’m, we just doing videos. So the point of this, the point of this, I’m so, I’m laughing at the comments here. The point of this guys is to just show you how easy it is where if you, you can open an internet marketing company. You could open a digital marketing agency with this. This is literally all you need. You can whip out your phone, you can shoot a stupid video that’s not professional. You’re not hiring a 10 k camera crew. Yep. You’re whipping your
Phone out of your pocket. You’re going like this. You’re talking to the people who are, your targeted demographic is you’re speaking directly at them and you’re uploading that, that that video to Facebook and you’re either running ads, you’re putting it inside of your group, you’re putting it on your personal page, and you do that multiple times a day. Guys, all you need is this. You need a phone. That’s it. You don’t need anything else. Some of you guys are probably like, Oh my God, Chad and Arnie, I don’t have $1,000 a day to run ads. You don’t need $1,000 a day to run ads. You don’t even need to run ads, all you gotta do is just build value. Yep. I mean, how many people have you gotten to your group just by pure value, right? Most of them value guys, Dow, you guys, I don’t even think you can run ads through group anymore, right?
Yes and no. There’s some ways we’ll share it with the people. How do you do it? How do you run ads without actually running ads through Facebook group? Awesome question. So first I want to kick it off. Gigis give you guys some background in case you don’t know me. I’m Arnie Yeskie. I run a group, it’s about 74,000 members. Maybe by the time you guys see as replay, we’ll be at 80 a hundred, 300,000. Who knows? But I’ve been training people on how to grow, monetize groups for the last couple of years. It’s my specialty is my bread and butter. It’s not my side hustle. So I’m your guy when it comes to this stuff. So first off I’m going to ask that by saying never run ads directly to a group. A little bit counter to it. If people say, oh I want to speed up my group growth, I want to get things going.
I want to run ads to my group, I want to pay to send people in. You know, it makes sense in practice, in theory, but in practice you want us to do it. So yeah, so, so we’ll, we’ll get that fixed. If you guys have money, you want to grow your group you want to have more contact points. So for example, one funnel I’ve done is a, a [inaudible] for a free pdf and then in the pdf at the very end it links to the Facebook group in the followup email sequence, Guess Orleans to the Facebook group and that follow up email sequence and also links to, or no on the thank you page for that pdf, it links to a chat bot. Guess where that Chat Bot leads to, to the Facebook group. So you have to have multiple contact points when you are running your paid ads.
I would never run directly to a group and I would never run directly to just one channel like email. You want to immediately get them on something else, like a chat bot and things like that. And on, on that note too, as soon as somebody opts into your funnel, which you want to do is you want to start running some retargeting ads to boost your credibility. You know, what’s that one thing like if you could say something to every possible person who is considering working with you, if you could say that message on autopilot, what would that be? I want that to be your guys’ first exercise on this training. Somebody who’s thinking about working with you, what’s the most important message that you have for them? What do you really want to portray? What’s, what about you? What about your experience, your results, your credibility, how you work, what kind of results you get. Think about that. And then guess what, hold up your phone. Make that video. Start running retargeting ads for as low as five bucks a day. And you will see a huge increase in clients. That’s getting clients hack number one and we’re going to be showing you guys a bunch of other with organic posts as well. So if you guys are prompted, if you guys are going to put that to use let me get a yes down in the chat and I want to see you guys using it.
Drop a yes in the chat or drop an amazing or drop sexier drop. I can’t wait to do this. Drop it on the chat. Let’s go. Let’s go. Everybody took the sexy word. Of course. They always have to grab that one. Awkward Awkward is drop it right in the chat. Sec. Say with an a with an ey guys are, the reason why we’re talking to you about this is once again, you do not need to be a millionaire to run ads. You do not even need to run ads. All you gotta do is just build pure value. Dash wakes was built off of pure value. We do lives like this for free. We’re not charging you guys to watch us teach you stuff. This is completely free so we can educate you and you guys will keep coming back. So that’s just a pure example of just value.
Just give your audience value. Whether you’re targeting people, you know, whether you’re an agency, right, and you’re targeting, I don’t know, plumbers, right? Maybe you’re a plumber, maybe you’re awesome in that space. Show them how to, I don’t know, pick shit out of the toilet officially without wasting a lot of time. Show him how to do something of pure value. Okay guys, whether you’re a, you know, maybe like a personal trainer, go out and showed somebody how to actually lose weight and doing these 10 crazy push up ideas, right? 10 sets of pushups and you lose 300 pounds in two minutes. Just like all of the weight loss, commercials, guilt. Can I get the GoPro? Get the go pro from me. Carlos gives him the back. Like I took that course. Gayle, put your hand up, go girl. Take the course. How to lose weight and three minutes by doing six pushups.
He used to be 500 pounds. It’s all good. He used to be, he used to be 689 pounds. Now he’s down to one 82% body fat, a carrier. By the way, guys, we’re going to do a bunch of Q and A’s at the end. So lawyer run through a lot of this stuff. I’m going to give a, I’m already the pen here and already is gonna show you some cool organic stuff. Where did the Q and a, the animals are going to give away some swag bags. We’re going to give away some pretty cool stuff. So just hang tight and get right. Let’s go.
Let’s do it. Alright. So let’s see. I want to think, oh, one of the most important things to to start out with is a, a very good tip for you guys. I think it’s this one. One of my most important social media tips is try not to be boring as shit. Here’s the thing. I’m a marketer. You’re a marketer. We all have stuff he want to grow, promote and everybody’s using social media to do it. The problem is every single person I see is an agency carbon copy. They are not standing out as a personal brand. They’re not telling stories, they’re not showing their personal lives. They have no good results to share or they don’t know how to share them. I want you guys to be able to stand out, user voice, user experience, really lean on this stuff that you’ve done in the past and let people know, be proud about those results and don’t be boring as shit or else you will fade into the background with everybody else in the space.
You will look like every other person who says, I’m a digital marketing consultant and no one will care about you because they can’t tell you apart from anybody else. How many times have you seen people, and I see it all the time, who has a free consultation? Does anybody want a free consultation? Guys? A free consultation is dead. It doesn’t exist anymore. Nobody wants a free consultation because everybody’s giving away free consultations. Yep. Think outside of the box. Do something else. Oh, on that note too, I’ve got a really cool lead Gen post that you guys can take and run with today that so I was, I was hanging out with one of my friends last week and I, I was doing like a private training for my, my student group, my course. And she was just in the background listening to me doing the stream and she’s like, oh, that was really good.
I made that post. I was like, oh, cool. You know good luck. Let me know how it goes. And then the next week she had booked up over a dozen discovery calls and the week following that she’d closed over 5k in new recurring revenue. So I’m going to show you that it’s a cool take on the, you know, free discovery call kind of thing, but actually makes people want to get on the phone with you. So that’ll be a good one as well. All right. So let’s see what some other cool stuff that I want to show you guys. Who wants to see some posts on getting high ticket clients that had been super amazing and, and just crushing it with me. So I want to show you guys one that helped me. Between two posts, we ended up with 55 leads that turned into 35 long form applications like long form.
And that ended up in about half of those me declining immediately. The other half I got on calls and about a half of them we got 10 new high tech clients and partnerships that I’m super excited about. So I’m with just these two posts that brought me all those, all that business and I want to show you guys to post, but I want to give you guys the disclaimer. Okay. This is something that I’ve been doing for a couple of years. I built up a network of, I built up trust. I’ve put out all kinds of posts and you know, had these calls and relationships and media features, all this stuff to build my case so that when I do make a post like this, I get dozens of people wanting to work with me. So this is something that you can start doing today, but don’t expect that you’ll get, you know, 55 leads off of one post immediately.
But if you get three, that’s awesome. That’s a great start and it will get you going. So here’s what I did in this post. So I had, I said I have a goal to do more performance based marketing projects in 2019 that means I help run your launches and marketing and only get paid when you get paid a lot more than that. This would be from people who have proven offers and sold 10 k plus audience of one k plus relevant people, a great reviews, raving fans, and proven results. So I’m going to just hit pause real quick on this and explained some of this. So the first thing you want to do when you’re making a post like this for generating leads, talking to people is set the stage. What you got to realize is when somebody is scrolling through Facebook, you have to take them out of everything else they’re doing and put them into your story, your situation, your your post.
And for this one, this situation is, hey, I’m going to be doing more performance based marketing. Next up you have to do a qualifier. So if you’re running Facebook ads, you want to put the qualifier even closer to the top. And what I did here was I made this specific for one type of person. And if they feel like they’re in that category, they’re going to keep rating, they’re going to keep being engaged. If they’re not, then they’re not. That’s fine. I’m just trying to reach those people. So then I say, if that’s your way, be able to help you make a few hundred grand extra next year with no money down upfront, interested in drop a comment. So that is like, I could’ve just left the post at that and shut it off. So a couple other things to note with this guys is most marketing agencies they don’t want to do for Pharma space and they don’t want to do no money down.
I totally get that. But this style can still be used without that exact type of wording. Just take some inspiration from it. Say, you know, let’s say if you do stuff for gyms, you can say, I have a goal to help a 100 gyms, you know, get fully booked or double their membership in the next year. This is for gyms who have blah, blah, blah, blah. If, if, if that’s you I might be able to help you out, drop a comment and let’s chat. And it can literally be that simple so you don’t have to worry about all the other stuff down there. But let’s let’s take a look. So what else did I even put in here? All right, so then I said, I also partnered up with another company to help fulfill some of this. So my bandwidth isn’t as limited as it used to be.
One launch client at a time. So that that kind of stress from the exclusivity of it in the past of hey, you know, we don’t do this for everybody. And then I have to jump in. Here’s super, super important guys is showing off the results. I said past clients, I’ve done as much as one 80 K in a week with a launch. No less than 40 K. We’re looking for longterm partnerships, not just one off projects. Perfect for course creators and coaches. So once again, you’ve got to flex the results a little bit. If you have a cool case study, if you have cool results, you want to go ahead and show that off so people know you’re the real deal, not just another carbon copy marketer who just took the course and has no real results and tried trying to give a free consultation. Yeah, Lamar.
So also note that line about perfect of course graders and coaches. That was one more little filter I had because I started getting more comments from people who had service based business or local business or ecommerce, all this stuff. And I didn’t want to work with them. So I edited it and I put that in there. So last, last one. If that’s you and you want a few extra zeros in your bank next year, let me know and we’ll see if it’s a good fit. Only taking the best of the best. Let’s blow up your business in 2019. I’ll take it. There we go. I’ll take it. One client. Boom, right here. Yeah. Yeah. So as you can see, we’ve got 67 likes, 47 comments one share off that one. And that was one of the two posts that helped me generate those, those 55 leads turned into 35 apps, about half of those turn into phone calls and then another half of those closed as clients. So I want to hear from you guys real quick. I want to hear some feedback on why you think this post worked so well. So go ahead and drop a comment. Let me know. Share your thoughts. You, I don’t want you guys just being observers. I want you guys to be critical thinkers and a and sharing your feedback. So why do you think it works so well? Let me know.
Comments. Yeah, best comment right now gets a swag bag only. We get to pick who the best comment and drop it in. Why do you think that this post works so well? Drop it in the chat. Go.
That’s a good, good answer. So Antonio says they trust you already. The qualifiers are so important I think cause you are so precise. Yes, those are good with value qualifies authority, laser targeted, speaking to a very specific audience. All right, what else? Guys, you have targeted your perfect client and spoke to them, gave them numbers and scarcity. Results in exclusivity. Nice. Yeah. And I, and all of this stuff’s good and the risk-free that definitely gets a lot of attention for sure. So I want to give you guys a some inspiration and warning for doing any kind of no money down. Risk-Free stuff is first step. You have to be very skilled in what you do have proven results or else you don’t want to risk your time with no money, no money down upfront, any kind of per percent splits like I, so before I used to do more, you know, traditional agency stuff like copywriting and funnels and all that, and I would never do performance based marketing.
It wasn’t until, you know, we started getting this crazy launch numbers on the board where, so that, that a 180 k launch I’ve got a funny story for you guys on that one. So I got approached by my friend, she was running her launch and she was not happy with her launch numbers. She was getting a few sales in, but normally it would be a lot higher. So she said you know, Arnelle I want your help on this launch. I know it’s kind of last minute, it’s down to the wire, but I really think you can come in and, and deliver some value for us, boost up these numbers. So I took a look, and this was a, a women’s personal style course. This wasn’t internet marketing, this wasn’t anything, I don’t know much about women’s personal style, let alone men’s personal style.
But I ran this launch process and I went through and I set up contract with her. We said, okay, if we get, you know, x amount of students, you’ll pay this amount. That means I didn’t do my job that well. And you know, that’s nothing special. And then we said, all right, if we get x to x amount of, of new students for you, that will be like my normal base rate. If you just hired me out, right to write this, this copy for you and help you run the strategy. And then we had like a bonus offer. We’re saying, okay, if we get more than 20 students in your program for this launch, then you know, we get a boost. We, you guys pay the the, the top dollar, you know, the bonus. And that 20 plus would have been I think it was like a 30 grand launch for her.
Something like that you, it’s $1,500 price point and you know, we wanted at least 20 more and she ended up getting 120 people in and making on her 180 grand. So that was the time where I should have done percentage. I was, I was doing 180 k launch. Right. Can I get like 300 in the chat if you want to do 180 k lungs right now? Yes. And, and so once you guys start to understand your skills and figure out who can really benefit from them the most, that’s when you can start doing more performance based marketing. Really Invest your time and don’t do that if you’re struggling for cash. Cause guys like I’m taking on some of these people, I’m working with them for, you know, two to four months before I get a pay out and then it’s big. So if you’re hurting for cash, just charge retainers, get, get going, but you can move to performance based stuff later on.
All right. So let’s see. That was, that was that post. What else? What else do we want to get into? You know, we can do, who do you think gave the drop the best? Collin here, let’s send him a swag bag. Who Answer your question? So let’s go back up. Cause we had a bunch. They trust you. I love your qualifiers. Rod said, Phillip said values qualifies and authority. Eric said laser targeted Derby said, speaking to a very specific audience, Peter said, you have a targeted, you have targeted your perfect client. You spoke to them and you already gave them numbers and scarce. I’m gonna, I’m going to go with Pierre right there so Pierre can get swag bag. Boom. and I wanna retouch on that one real quick. Why do you guys think I picked that one? Let me know. So you have targeted your perfect client.
You spoke to them and you gave them numbers and scarcity. So I used to be the kind of like everything agency, which I’m sure a lot of you guys might beat. We offer this, that and the third. And you don’t specialize. You don’t know your ideal client. You don’t have your workflows down and it sucks because you’re probably not making 10 k a month yet. But the more you skill up, the more you kind of figure out where you can fit and where your strengths really lie and who can benefit from them the most. That is y that laser targeted posts got me very high quality people who is going to be creating a lot of profitable relationships with. So I want you guys to think on that too. There’s your exercise, how can you go one or two or three steps deeper on who you want to serve and also who you can charge more for what you have.
So I’ve got another story for you guys on that one too. So I used to do a lot of email marketing for e-commerce. So I would run these campaigns, I would set up split tests, I would, you know, go in and do the tech and press the buttons and you know, do the abandoned cart stuff. And I would only be charging these stores like a couple of hundred dollars for like, you know, decent sized campaign. And put a lot of hours and a lot of research, a lot of writing and then actually set up the tech to do it. Only a few hundred bucks cause I was working with these stores that only had maybe 00030005000 people on their email list. So no matter how good I did, they couldn’t make that much money and still have these hot margins. And then one time I was using a to get some clients and I came across these people and I gave them a pitch and out of like 50 applicants, he hit me up and said, hey, you really stood out.
I really liked your style. Let’s, let’s chat further. So I talked to him and I found out they had a s a store with 90,000 people on their email list. So I was like, I could literally just send out a link and say buy this and they would make a huge ROI. So I decided to 10 x my rates for that client. And that changed my, my perception of value with my perception of pricing forever after that. Once you have a shift like that in your business, you figure out who can really benefit the most from your talents and your skills. You will never fall backwards on that unless you are like seriously hurting for cash. You just keep looking for more of those types of people. So naturally my my clientele all improved, all started paying me more and helped me really scale up and get out of that, you know, hustle, struggle mode.
So I want you guys to do that as well. So take a look at that and see who can really benefit from what you have the most and who you can charge a lot more for. The same exact thing. Like that campaign was the same as the other ones. And just, just also to kind of piggyback of what he’s saying. So a lot of these guys are also, they might not, they might be awesome sales people, but they might not know how to actually fulfill on the back end. So like the stuff that he’s telling you just go out and create these posts. He’s going to show you some other posts that he’s done. But guys, you can use dash [inaudible] dot com to fulfill all those orders so we can actually go out and we can send those Facebook ad campaigns to funnels and into traffic and run remarketing campaigns and do the Google ads and do all that stuff.
So you don’t need to have a full fulfillment team. You don’t need to have a full staff. You can simply just go to [inaudible] dot com lab to get the client, drop them in and you’re done. That’s how simple we’re making it, right? So you can go ahead and continue. You know Arnie, I know I don’t already have got a lot of cool stuff up his sleeves going to show you guys. All right. Some more, more posts, more important stuff and some smart, cool stories. Let’s Go pee. What else? We got it. So first up, if you guys found this lead Gen post helpful, let me get a yes in the comments. I want you guys to drop it in a, if you guys are on the replay, hit pause, take a look back at this and see how you can recreate it for your own business. Cause this will work if you have targeted people aren’t gonna just so you can see it one more time guys. So this is what it is.
Alright, let’s see what else we got. Oh yeah, so here was a, a similar variation of, this was the second post where we got a, the rest of these, this was a shorter version. She says, do you know anyone with a large audience that wants to create a six figure flagship online course in 2019 or increased current course sales? So this was speaking to friend of a friend. So if you know someone that is blank you know, you can tag them below. And we’ve got a lot of people referring their friends. And so this doesn’t mean my reach is limited to my friends list. It means all of my friends list has big networks. So I was tapping into all that with just the headline. So I said, we’re reviewing some of the partner program applications this week. We’d love to see who else we can help crush this within six months or less. So there’s also a good like hook and promise of hey, we want to make you a six figure course within the next six months. Can Be like, Oh really? And then you know, results drop. Again. Past launch clients have done between 40 to 180 k in a week and built out ready fan base that buys all of their stuff. Who doesn’t want that? You know, I screenshot this now. Yeah,
Screenshot this now guys, we might put this one in the votes, they might chop this on, put it in the vote, you will never see it again. Screenshot it now while you can
Screenshot it. Alright. And then my line that’s not specific to everybody else was, is performance based compensation. So we only make money if you make a lot more. Hit me up if you’re interested. You know, basic call to action. And then we said, so far, only about 20% of the applications will be invited to a call for next steps. We aren’t taking just anyone, only those in the position to win big with us with our support. Let me know. So that was also another exclusivity qualifier. Like really truly we’re getting a lot of these applications, this thing. Mm. Yeah, no, they’re not ready to rock. Let’s, let’s get the best of the best in here. So people especially when you have more authority and more, more audience and more people coming in, you can be very serious about, you know, your screening and your applications.
And it’s not just a tactic to get people to think you’re being legit, it’s you saving yourself from future headache of bad clients. So always keep that in mind. The more authority you have, the more audience you have, the more in depth and the more complicated you can make your application has a really good qualifier for who you want to work with. But if you’re more starting out, make it shorter, make easier, make it simple for people to click through. Book and call you and, and start, start working with you. So let me know what you thought about this post versus the other one. So this one had about half of the engagement as the other one. Why do you guys think that is
Drop it in the chat, drop it in the chat. Why do you think that is? And also piggyback again off of what you just said about the whole authority thing. We had a hole for those of you guys that were in episode eight yesterday with Ryan Stewman, Ryan Stewman jumped on for an hour and talk to you guys. How about how to actually go out and build authority and make power moves. So tying this whole thing in like already just said, if you have power, right? If you have the authority, if you’re a, a figure in your industry or in your space where people look up to and they listened to and they look for you for advice, when you start posting stuff like this, you start like 10 x in your results, right? So like go out and build that authority while you’re doing stuff like this. Go make those power moves. Right. So go ahead and drop it in the comments guys. Do you know why drop it in the comments
And, and also a quick note on this one guys. A lot of people say okay already, but I haven’t been around as long as you, I don’t have the, you know, a bunch of people on my friends is I don’t have a bunch of followers. I don’t have a big group. I have the big crazy results like you, what do I do? That’s okay. You think I started with all this stuff too? I did the same thing everybody did, but I just did it kind of on accident. At first I started networking all these, these different Facebook groups chatting with people, showing up really being a part of the community. Not just doing it as a strategy but doing it. Cause I was really just doing it. I was building relationships with people in the space and you can go into any Facebook groups in the world.
You can go in there and you can start conversations, you can add comments, you can add value, you can add these people’s friends and what they’re going to start seeing, everything you post. So I’m always be very aware of all the stuff you’re putting on their personal profile because I use this in tandem with my group, with my Chat Bot or my ads with my email, all this stuff. And your, your personal profile is one of the best pieces of marketing real estate that you own and it’s something that’s very longterm. So always think about that and think about what you’re posting and how that really portrays you and your brand. They’ll just share everybody else’s stuff all the time. Are you guys seeing a pattern here? Because same thing yesterday we spoke about right? Going out and building that authority, building that power house and starting from zero, going into actual Facebook groups.
I was like one of the main topics yesterday in the conversation. I’m so happy you brought that up again, just to put like a stamp of approval, like all the gifts that keep coming on. They keep saying the same thing. Value, value, value. Go to the Facebook group, start posting, answer people’s questions, help them. They will go and become friends with you. Start building a network of people. Guys, I did the same thing as you. I had zero followers, right? You can go follow me on Chad cadery at a, at Chad Kadarian Instagram. You can go frontal crest to me guys on Facebook. Go follow my Facebook page chat, get Eric saved me with Arnie. What’s your, what’s your profiles if you want to go and you actually want to follow him too, you can go and you can do that. That’s how you build authority, right?
Do stuff like this. Build authority, build power guys. And, and repeat and consistency. You guys. Cause like when, when I first kind of got on the online scene, I thought, all right, you know so I was selling agency services, I was brokering and stuff. Kinda like a lot of you guys are, so I’ll have other people fulfill the stuff and I would go out. But I realized I didn’t have any reason to go online and have people looking at me and follow me. So I thought, all right, how can I build an audience? How can I build this this brand and this authority without having these big crazy results, myself and I, what I decided to do was start a podcast. So I started a podcast and I started interviewing all these people and I boosted up this audience and I was getting all these amazing guests on.
I was getting more and more downloads and it just let me step into the space and show up with a bunch of value, even though it wasn’t directly for me. It was from my guess. But then later on I started learning more. I started doing more stuff with my business and a knack for that evolved into me making some offers, making some groups, and it just kind of skyrocketed from there. So honestly, one of the easiest ways to do it is by starting a podcast or starting a Facebook group and just start interviewing people in your space and it will catch traction. It will build, and it will make it so much easier for you to have people paying attention to you and getting real value from what you do, even if you’re not super experienced or super talented. 100% man. What’s going on deck to, we just had dexi come into the building. Come on here. Dexy let’s go. Let’s go. I’ll bring your name tags. We come into these podcast, man. What’s up brother? Welcome Andrea. Welcome on here. What’s going on? Taxis and the basic Dexy. Tell everybody a little bit about yourself and what you do. I help people blow up their podcast, pretty much launch people’s podcasts at monthly production distribution and like a get famous. And if they
Want to find you, how can they find you? Dax [inaudible] Facebook. The actually, there’s only like one of one. There’s only one vaccine in the world. Just go type in d, x, y one Dexi. You will find him
A podcast and he’s like, Yep, I’ll let you guys get back to [inaudible]. All right, so let me know what you guys think so far about all that last chunk about building network building, you know, podcast group, whatever it is. And don’t get too overwhelmed guys, we’re going to show you guys a bunch of stuff that you guys can do today. I want you guys to pick like, like three things that you can do in the next week. And one big thing you can do out of the stream for today because we want to help the action takers. So let’s get into the next one. Let’s see what we got. Okay,
Do it. Let’s do it guys. Hold on. You know what? Wait, hold on. Don’t flip it yet. Don’t flip you guys. We need some love. If you are on social media, hit the like button. Hit the share button, tag your friends, tag your lovers, tag your family members, tag everybody you know. Let’s go guys, if you’re hearing this chat, if you’re in any chat in the world, jumping a 454 right now, it’s get me an army pumped up or we are not going to continue to take the little coffee break and we’re going to come back maybe in a half hour or if we don’t get some love. Let’s go five 54 in the chat right now. Let’s go. There we go. All right. People were like, what the hell? Gummies yesterday with Ryan. I was like, Joe before 50 and chat right now. He’s like, what is four 50 I was like, oh, she says weird thing that I started doing to get engagement to like wake people up. It’s like I feel like people like, because we’re not in a room with all of these people and we’re on the Webinar, a lot of these guys are home. They’re holding their baby, they’re feeding their baby out. Another watching Netflix and chilling.
What you’re doing, so we need to make sure that you’re here and you’re awake with us. Okay. So I’m going to shake you every couple of minutes to make you drop a number in the chat. Yeah. And not just the one every time we’re gonna we’re gonna keep it creative. We’re going to get weird. Yes. All right. So so far I showed you guys the two posts that generated a 55 high ticket leads turned into 35 applications or you know what? I’ve got another cool thing for you guys. This don’t have to be a gift for probably after the Stream, but I have this little swipe file of everybody who has ever said interested in any of those posts. I take them through the followup sequence over Facebook messenger. That’s how he turned 55 comment leads into 35 long form application. It has a followup.
If they said, yeah, I’m curious. Okay, cool. You know, can you fill out the app? Yeah, let’s do it. And then they don’t, we’ve got to follow up for that no matter what situation. It’s like a manual retargeting and it’s one on one. And you can do this obviously without ads. This is like the, the comments a PM, the application, the phone call to close and I’ll, I’ll give you guys those, a, those followup swipes as well. So we’ll make sure to put that in the description somewhere. Yeah, we can drop it in. That’ll help you guys out a ton. I will, I’ll drop it in for those of you guys who were in the marketer’s mindset group would just, probably most of you, I’ll drop a link in there and then you can download those swipe files on it. We’ll give it to me after the show.
Yup. That’d be a good one. Cause a lot of times people fall off, they forget whatever. And one of them is just like a, I was really surprised at one of the responses of them. It was just like something like, Hey I know you’re interested in this thing. Did you get a chance to fill it out yet? And they’re like, oh no, I’ll do that right now for like 70% of the people. So it’s not like they don’t want to work with you, it’s just they forgot. So I’m busy, man. And what do you, just a quick question cause I want to know too, cause I want to start doing this for dash clicks. So what are you doing? You’re are you running Facebook? Not even. You’re posting something like this, right? Yep. And then if they comment or you do you have like a many chat bot that’s like automatically like on a comment, you’re manually sending them the links.
Look, you don’t even need software guy. Just need to bring it. That’s all you gotta do. Just go out and do it. That’s how easy it is. Look, 30 people left to comment, which basically means Arnie went out and send 30 people a link to fill out an application. It’s a no brainer guys. Even if you get five or 50% of the people that fill out the application at 30 people, that’s 15 more people than you have yesterday. And this was all what, how many, how long do you think it took you from the day you post it to get those 30 comments? Probably a day or two. That’s it. 24 to 48 hours guys. So how simple that is. Yup. 24 to 48 hours. All right, let’s continue. All right, so there’s those two. Let’s see, we got a whole bunch of other different things in here.
All right, so this is a, this is a post style where I actually use this to get client leads from one of my team members. So all my team members are amazing and they’re awesome and when they’re being extra amazing and awesome, I give them shout outs that’s directly pointed at landing them clients. So this is something you can do. If you’re, your clients are awesome too and they’re getting great results, you can ask them to post something like this. You could write it for them and have them post something like this. So what I did on this one is I had to make my team members service a big shiny object and make everybody understand how important it is. So this is my buddy AAJ and he does my content distribution. So, you know, Gary v style taking a live stream, taking a post plastering and all over the place, putting it on Youtube, podcast, Twitter, linkedin, all that stuff.
He does that and he does an amazing job. So I could just go on and say, hey, Jay’s awesome. He’s distributing my content. It’s really cool. You should, you guys should hire him. And people be like, oh, okay. Or you can do a post like this where you really have to create a shiny object out of whatever it is that you’re doing. And this doesn’t have to be a shout out post. You can create your own shiny object posts. So what I did here, as I said, digital marketing is changing fast. 20, 19 is going to blindside people who aren’t ready. So people would be like, Whoa, why? What’s going on? What’s happening in 2019? So, you know, catchy headline right there ad costs going up or vantage reach, getting tighter on almost all platforms. Too much noise for writing up on this coming soon.
But for now read this, you have to figure out how to stand out in a unique way and connect with your audience how they want, not how you want to create a one to produce content and market. So that was up to pre set up for the content distribution service because it’s understanding that, oh, just cause I like to do live stream doesn’t mean everybody wants to watch a live stream. So I had to create it in different ways that other people like. So I’m the ability to listen to your audience, give them what they want and in the format and platform they want, it’s going to be a key differentiator and people who are doing well online versus those who are thriving and building a longterm brand. So once again, kind of building the case for why you have to be in different places and now I start introducing the problem of it a little bit more.
So I said a lot of people are going to struggle with this and this is where some people are gonna identify with this. I started telling the story of a, okay, I know I did. When I got started online, I made a bunch of social media accounts, Twitter, Instagram, blog, podcast, Facebook group maybe, and I was flopping around and getting no results. So there’s a lot of people probably doing something similar. They’re like, yeah, I’m kinda flopping around and getting no results. This sucks. I’m trying to be everywhere instead of focusing. That changed. And if the last two years I focused mostly on my group, cause that’s all I had time for that little silver 70 K members. But I knew I was missing out on these other channels. So once again, kind of creating that Fomo, creating that shiny object of what the opportunity is to come.
So I’m going into 2019 it’s never been more important to diversify your social media, but I was stuck. I knew the importance, but I had no bandwidth or skillsets to redistribute all the content I’ve created over time. So all you can you guys see how every single line into this is targeted to push people towards wanting the thing? Yeah. You know hundreds of videos, thousands of posts, all sitting in folders in my and my Facebook group, my timeline posted once, not used again. What a waste. Right? And that right there is a qualifier for my buddy ajs ideal clients, very low, very low key one. So he wants to work with the influencers who have a lot of content and don’t redistribute. So if you don’t resonate with that line, if you don’t have a bunch of content sitting around, you don’t care as much anymore.
But that’s okay because that’s not who we’re talking to. So from there I say, so I knew it was time to step up and start getting on more social platforms. I hired agents and my content manager. So this is the shift. This is the, here’s all the different problems, here’s all the different qualifiers, what I was going through, what I was feeling, and then this comes the solution time. So this solution was hiring AAJ relaunch the podcast with zero time for me just repurposing live streams launched on youtube. Also zero time, get on Twitter and got over 150 leads. Now that’s over, I think 600 or 700 organic Twitter. Just stuff on repeat repeats. Crazy. I’m get on Linkedin daily, over 10,000 impressions by now. That’s like over 50,000 in the last couple of months. The media ROI has been at least five to 10 x.
The longterm ROI will be even bigger. It’s amazing. And Oh, who’s that guy? Who’s that? Who’s that guy? I don’t want to create an [inaudible] here. Carlos. What’s going on here? Who Uses Facebook anyways? What’s the sick? I think this is the other, yeah, that’s it. Alright. Am I going too fast? All right, I’ll keep going. Go, go, go, go, go. Screenshots, people. Screenshots. Yes, always like a thing. There’s like a thing. There’s like this. They’re like too far. Let’s see. Far thing. The second we swipe up, Barb, we’ll get sneaking on your Facebook before maybe. Okay, cool. So I say immediate ROI, at least five to 10 x launch from IRI will be even bigger because that’s obviously the business owner’s main concern. Okay. If I hire a j, is it going to be worth it? Yes, you have a good RLI. He’s been great.
Learning how to repurpose things distributed in a way that my audience enjoys also brings in leads and sales. We even built out processes for each piece of the streamliner rather than the goal recipe. Now you know, 2019, this is a key strategy [inaudible] strategy. So you can do all this yourself. I have a team, I’m really learning this whole system or you can just hire a j who I trust with this entire process. What sounds easiest. So once again, all signs pointing to the best option is to just hire a j. So you guys can think about that for you and your offers too. You can lay out all the other alternatives of, hey, you know, you could try to figure out your own marketing, but are you a marketer? You could try and you know, hire somebody overseas. But you really think that they know what you’re doing.
Or would you rather go with a seasoned professional who’s like, dash x, Y, and z? It’s like dash clicks and a and you know, do that instead. So always think about how you can make your options the easiest, the best and the best looking, but don’t compete on price guys, cause that’s just a race to the bottom. You want to compete on value in height and communicate what you do. So let’s see. Let’s see. So I said, okay, he’s opening up three more spaces for the service in January with pretty favorable rates for a three or six month contract to a no bullshit, any more than that new clients and he’d be overloaded. So a little bit of scarcity, also pre-framing on the deal that they’re going to be offered a three or six month contract favorable rates too. And then I said with my network, I’m pretty sure these spots will be gone by like tomorrow.
So once again, urgency, getting people to speak up and, and get them speak up right now because if they don’t, they’re gonna miss out on, on that. So if you’re an influencer with tons of content, gold [inaudible] redistribute more and you’re ready for massive online presence without the headache or time suck of doing yourself. Do me a favor and leave a saying, Hey Jay, make me famous and he’ll hit you up with some details. Honestly, you really can’t afford not to do it. And then I just added this little random picture of me and agents of friends at dinner and it’s just like, this guy runs my social media, just, just an attention grabber. I found that in like two minutes. So I’m like, yeah, 47 Mike’s 15 comments and us since then, he’s been able to land at least five clients from conversations starting from this post.
And that’s pretty crazy, right? So I’m always think about how you can make yourself the shiny object and repeat that message over and over again. Why your thing is the best, you know, if you are, you know, selling chat bots, why is chat bots so cool if you’re selling podcast up, why is podcasting so cool? What makes it different from all the other stuff out there and not just competing with other people who are selling the same thing but beating all the other opportunities you guys have. So you know, this stream or we’re talking about Facebook posts and how we showed all the cool different ways you guys can use this. There’s a million different ways to do it. We could make this about anything and we could make it shiny with me. Interesting. We can make you want to do it and be a part of it.
So what are you selling? How are you going to make an interesting ah, leave a comment guys, let me know. What’s the most interesting thing about your offer? Like make it so shiny that I want to like message you right now and buy it. Let me hear you guys drop it in the comments below. People drop it in the comments below. Eric said, we need to be clear in our posts about what’s in it for them. I agreed with you, Eric. I agree with you Eric. Guys, drop it in the comments below. Engage, engage. You cannot learn without engaging. Does everybody agree with that? They cannot learn without engaging. If you came here to learn and you’re not engaging, I will go to the panelist section in zoom and start calling you out. People. Let’s go drop it in the chat. Jumping in the chat, go coco, Coco.
Maybe we need to reframe. Let’s go back to the question. Drew B said, Oh, snap derby. No, I don’t play no games. You would be get on in there. Let’s, let’s hear it guys, if you can think of like what’s one, just one tiny little awesome fact about what you have. Well, if you can’t think about that, we can’t help you that much. You guys do you guys gotta show that you guys, we’ve got it. Here we go. So, so Kerry says, changing your story can increase your gross revenue. 65%, 300% or even 800% is that what you’re looking for? Good. Daniel said as a beginner with no testimonials, what would be your shiny offer? That’s, that’s a good question. So I get that from some, from people. Sometimes what you have to rely on there is not so much about your past results but what’s going on in the industry, what’s going on in the space.
So for example, like if I wanted to help people in, you know, something with, with you know, digital marketing or something like that, or Facebook, I could say, hey, guess what, there’s 2 billion monthly active users on Facebook right now. If you think your customers are not on there, you are crazy. I can show you, you know, here’s 150,000 people in your area that fit your criteria of male 25 and 35. I’m also interested in the fitness, whatever it is. And you can do these little demos to showing people like, Hey, I can get you in front of all these people. Like that’d be like for her Facebook ads kind of pitch. You could do something like that. Like I would, I would probably make like a one pitch for like a certain area and then I would just hit up a bunch of a little targeted businesses.
You do a little video say hey I’m, you know, I’m, I’m checking out some marketing right now. I see we have, you know, over 200,000 people that fit your criteria for, you know a GM or whatever it is and I want to send them to you or some other gym owner like it. If you want that to be you respond, let me know. Hit me up. Can I borrow it for one sec? Yeah. Get in there. Cause Cause Dave right now said, can I turn $1 into $5 or more with Facebook advertising? I’d get a lot. I get a lot of the same questions. So I’m going to whip out the whiteboard costs. We go p and p real quick. $1 you want to turn that let’s say into five bucks, which means essentially you have like a five times ROI or whatever, Roa or whatever the hell
You want to call it. Essentially you can do this, but I think we’re a lot of people are misunderstanding is they think that they’re going to drop in this $1 and tomorrow they’re gonna start making $5. And unfortunately it doesn’t work like that. And we have a lot of people inside of Dodge lakes where they have clients and they drop in their clients. And like juicy is I’m going to drop in a a hundred dollars and tomorrow I’m going to have $1 million in my bank account and that’s going to happen. And then that’s what dash cliques is all about. No one, fortunately it’s not because we are realistic people, right? So we need to set realistic expectations guys. And I’m going to go through that with you really quick on this white point whiteboard Saturday tutorial, okay? So if you want to turn $1 into $5, you need to have a strategy, okay?
You can’t just drop into a dollar and turn it into five. It doesn’t work like that, right? You need to figure out how valuable you can make this $1. Okay? And not only that, what you need to do is set a budget. So if your budget for yourself is $1,000 per month, okay, what am I going to get out of that $1,000 what am I going to get out of there? I’ll look it up because you said, Carlos, where are you going to hear the GoPro guys? What am I going to do with $1,000? Does anybody know what I’m going to do? Drop in the chat, drop it in the chat. If you had a $1,000 right now in your bank account and you’re like, boom, I’m gonna start putting it into some advertising. What am I gonna do with one cake? I’ll run some Facebook ads, right? That’d be nice. I’ll take my money and I’ll give it to mark Zuckerberg. Okay? But you need to have a strategy. And you know what guys? It happens where a lot of the times you put in $1,000 you make zero.
It happens because all of you guys, you guys want instant results. You want instant gratification. You want to put it in $1,000 today and get back $1 million tomorrow. Unfortunately, it doesn’t work like that. Sometimes you need to put $1,000 and then have an actual bot with a sequence, right? One, two, three, four, five and all you guys, you’re like, I want to make my money right here. Unfortunately, you can’t make your money right there. Depends on what you’re selling, right? Maybe if it’s like e-commerce and you’re selling tee shirts and stuff like that, maybe you can make money like that, but a lot of you guys are like, even if you’re trying to sell like courses, there’s not, a lot of people are selling courses, right? They’re like, Geez, how would I send somebody to my photo? They didn’t want to have video in [inaudible] 97 for my course right now.
Probably not going to happen. Probably not going to happen on an optin funnel. Two step opt in funnel. Unrealistic. Right? You need to get them on an email list. Okay? Get send them value here. Value here, value here. Value here. Value here may be on one of these. They might convert, they might become a conversion on one of these, but that doesn’t mean that you’re going to make that here. But what’s going to happen is you spent a thousand doll hairs and you gave that to mark Zuckerberg and now you have an email list because you’re getting $3 opt-ins and I don’t know how much that is. What’s three divided by a thousand? Somebody who’s a mathematician here. Three three, three is a 33 Oh come on. Oh I’m here. Thousand divided by three. John put in the chat, you get a swag bag. Go 333 derby. And I didn’t anything cause he already got like 10 Juby. Okay. Judy said 333 great guys, I spent a $1,000 okay. And I dropped 333 people into a sequence and now I’m sending them emails and I’m sending them chatbots and under there they’re joining my Facebook group. And look at all this value that I’m building for one kit and it really, what do I gotta do? What do I gotta do here? Guys? How much am I selling my course for?
How much am I selling my course for nine 97 right? So for all of your course guys, nine 97 how many courses do I need to sell to make my thousand dollars back? Trick question. Who knows the answer? Drop it in the chat. One, I need one sale. But that one sale might not happen right away, but you’re going to have 333 people on your list and then you’re going to have a remarketing campaign that you’re going to run and you’re gonna get $2 off dunes because maybe not out of the 500 people that visited 333 opted-in, but 200 and something did it. 100 and something. I’m not a mathematician. They’re going to be on your remarketing lists, right? And I’m sure you guys, because whether you’re selling courses or whether you’re selling funnels or whether you’re selling free consultations or whether you’re selling e-commerce or group funnels or dashboards or whatever it is that you’re selling, do not expect immediate results because that’s the way that you drive yourself out of the business.
Because people are launching ads, they’re creating stuff. And then they run it for like two days and they spent like three months creating all this content and they press play. Like, Oh, I done spent $4 and you’re not getting any leads. I’m shutting this off and I give up. That’s it. I’m done. I am done guys. Give it some time. Come up with a master plan. Give it some time. I want to throw that in there and let some of my energy out. I’ll let you continue, sir. All right. And let me know what you guys learned from that one too. Cause like that’s such an important concept. And not just paid advertising, but in social media stuff too, where some of you guys, you might watch the stream today, you’re going to go and you’re going to work on a post, you’re going to post it up and then nobody’s going to respond.
You’re not going to get any clients. Or you can say, man, Darren, he guy’s full of Shit, you know, one time and I’m done. I’m done after the word. You’re going to try at one time, it’s not gonna work. And you’re going to wonder like, what’s wrong with it? Is it the post? Is it this? Is it that? Chances are you probably just haven’t posted enough. You might not have the right connections, but consistency is what you’re going to get you guys across the finish line. Okay? So if you’re building audience and social media, no one’s going to pay attention to you for awhile. That’s totally okay. Like I had four failed Facebook groups before I had the fifth one and blew that up to over 70 k members crashed and burned, wasted my time. I didn’t know what the
Hell I was doing. And I figured it out. I stuck with it. I committed, I showed up every day for my people. And you guys have to too. So I’m gonna show you guys some of these other posts of some cool ways that you guys can make some money and get some clients. Let’s see what else I got here. So we showed that one. All right. So I’ll just give you guys a real quick recap. I just wanted to give you guys quick lessons on, on some of this. We don’t have to go through this whole post, but what I, what I do in this post was I, I talked about some of my longer term goals and my vision and how you know, what I do really empowers leaders and, and helps them build community and all that stuff.
So I don’t want you guys to not only share what’s cool about your personal life, what’s going on in your business, but I want you guys to share your vision because if you can get people to buy into your vision and remember that they’re never gonna forget you. So make sure to always communicate that, you know, at least a once every couple of weeks go live, talk about your mission, talk about your vision and your people will create an even deeper connection with what you have to say, where you’re going and they will want to support you. That vision, I got so much support off of this post. I’m like open up a whole new network because you know, right now I do Facebook groups for entrepreneurs. My program is called groups for profit, but I have a big goal to move a lot of my digital marketing experience and do that in the nonprofit space.
So I let everybody know about that for the first time and they’re like, that’s awesome. You should totally do that. I got all these connections for you. I got this, I got that. And it just opened up the doors for me like crazy. So I want you guys to think about how you can share your vision and it’s just so cool how once you have a supportive network, they’re going to go out of their way to make sure that they are helping you because you’ve always been helping them. So once again, I was always value first and you’ll be good to go. So there’s another action step for some of you guys today. Share your vision, let everybody know. All right, what else we got here? Another one I want to say going back to exactly what you just said, just to kind of piggy back off of that, I’m doing a lot of piggybacking today.
One thing that you can do is, one thing that I’ve been experiencing on my personal page is all go out sometimes and I’ll post stuff about dash cliques. I’ll post like, hey come watch this webinar or we’re doing a webinar and I’ll get like 30 50 people commenting and maybe like 50 or a hundred likes, right? And I’ll post a picture of cute little picture of me and my daughter and I’ll get like 300 likes. And like 50 shares and like people are fricking tagging Barack Obama and like they’re like, oh my God. Right? So it’s like, that’s what I’m saying, like get into the mindset of a lot of people are scared to be emotional and like actually show what they’re like. They’re, they’re like locking in their brain and they don’t want to say scenes things. Sometimes when we spoke about this yesterday too, because you’re scared of what other people might think of you, right?
The best thing you can do in life is not care what anybody else thinks about you and just post because shit like this, like this is already speaking from the heart and he’s talking about what’s going on in his life. People are connecting to him and what happens is when somebody connects you, they’d start buying from you and they start listening to you and they start liking and engaging you. Just like most of you guys do with me. I know a lot of you guys follow me on Facebook. You see the posts that I post, right? It’s not like random stupid shit like, hey, you want to do a free consultation with me tomorrow night at Shenanigans? No, it’s not. It’s it’s like, hey, here’s a picture of me and my daughter. I’m not selling you anything. Right? And I have 300 eyeballs on me in the next post that I do about a Webinar is going to get engagement, right?
So when you’re building up your social media pages, your groups, your personal pages, your business pages, whatever it is, put personality into it, put a little personal touch. Don’t do that. Like there’s so many people that like to have like even websites, they have a website, there is nowhere about them who owns the company. What they do is just strictly like a website, right? Same thing with like their business page posting like generic shit all day of like a garner computer. It’s like we want to do a free consultation with me. No, get up and like put a video on say why you should do a free consultation with me. Right? Get personal guys. If you guys are feeling that in any way, can we drop like a three 91 in the chat right now? Thank you. [inaudible] Appreciate it. Juicy chat has the hottest content. Why? Thinking, Sir, see your 91 through 91 jewelry said three 91, Chris. Whoa, you’re Joey. Eric, Daniel, Dan, Angel. Let’s go. People who guys want to see some more [inaudible] some more. They’re way shaking. You were shaking. You want to see some there aren’t. You want to show them a little bit more man. Let’s, let’s see some more guys. So
This is the type of post that will immediately separate you from a lot of the other people out there. So this is where you call out common mistakes, common errors, common malpractices in your industry. And so this happened, I saw somebody post up in the Facebook group and say, how do I grow a Facebook group? And one of the marketing groups I’m in? And I saw all of this terrible advice in the comments of just worst strategies people could possibly share. And I felt bad for that original poster and every single person reading that they can, it was good advice. So I had to come in there and and set them straight and I had to just show a ton of value and show them I was the real deal. So you guys can do this at any point in Facebook groups, right?
So what you want to do is you want to find at least five groups in your industry that had at least 5,000 people in them. Have those in your sidebar, in your places you can go and visit. And what you wanna do is number one, you can turn on notifications. Number two, you can search in the group. Number three, you can go in there and post your own valuable stuff. But well, how I did it with this one, as I saw all of these bad suggestions and I came in and I, and I left this comment I said, oh my God, this is all bad advice. Thanks for tagging me. Please don’t buy fake members hijacking members by spending your videos or take over page. And rebrand everything. That was some of the advice to, to grow group. It was terrible. So what I did instead was I gave them two options and said, Oh, here’s the best way to grow group with that. Here’s the best way to grow a group without ads
In shop people to guess yes. This shit right now.
One now. Yes. so I literally wrote like the how to guide. Like I basically compressed my whole, you know, group growth, cheat sheet pdf into a comment and I just gave them all of that stuff. So why would I take the time to do all this? Number one, I really didn’t want people falling that bad advice. Number two, I wanted to look good and set ’em straight. So if you can go in and you can show off the, you know, what you’re talking about people are gonna trust you a lot more. They’re going to be like, oh, I wonder what that guy has gone on. They’re going to go click on my profile. They’re going to Oh, stumble into my webinar link on my profile, maybe buy my stuff. Who knows? But if I never did that, I wouldn’t have showed up. And you guys can show up.
Like that will take you a couple minutes to engage in groups and and get everything going. So let’s see, what else did I stay here? I even talked about engagement. And then at the end I said this is what I used to grow my groups over. 70,000 members. Good luck. And I at Arnie myself drop the money. That’s where he dropped the mic. Right? So I dropped in the last sentence. The Mike was dropping. Yeah. So that’s another funny way you can make call to actions while staying within the group rules is if you add yourself, you tag your own name at the end of the comment or at the end of the post, you’re creating a backlink to your profile. And that’s not really spammy. Right? You know, I don’t think so. And I’m pretty tight on span in my group. So if you take your own name and the post, awesome.
So I took this post, I added all that value, I showed people how to do all stuff. But I made a clear gap right here. I said, all right, now I want us to learn where the money is at with this. If you want to see, I created a six figure income, not just revenue, profits from my Facebook group. I put together a free training covering it, blah, blah, blah. I cover this, that and the third. And so I just took that, that inspiration from me leaving that comment on that post and I turned it into a post to generate leads for my webinar. And I, I’m going to give you guys another, none of the trick right now. What I did at first was I said, leave a comment and I’ve got a whole ton of comments piling up, piling up, piling up, and then after you go in and respond to everybody and get your comments and your link sent out, you can change it to just adding a link.
So the more comments you get at first, the more reach your posts will get entirely. I’m sure you guys have seen tons of posts like this and it works very well. So later when you’re all done responding to people, you’re all done with that post. Just swap it out for a link and then people will run into it later and you’ll be good to go. So that worked out really well. People like that. And you know, I got a, a good amount of, of leads and traffic from just that one post and I showed up as an authority to all those other people in that group. So make sure you guys are showing up in other groups. I’m showing off what you know and really proving your expertise because if you don’t, you’re gonna have issues and people aren’t going to trust you as much.
So that’s gonna that’s going to be a challenge for you guys as well. So if this was helpful, let me know what you guys learned from this one and let me know what you took away. Cause I know we’re talking a lot about different things that are theory but also practice. So, you know, going into groups, showing stuff off in the comments, letting everybody know you’re the real deal. But also these types of posts where you have to be strategic about how you’re showing up and being very consistent as well. So anything to add to that one?
Yeah, I’m going to piggyback off of what that just, I am going to say something. So I just want to ask
Question. So a lot of these, like these are like application style stuff. These are stuff where you’re like, you’re getting people from just knowledge, pure knowledge and you’re getting them to work with you. Right. What would be a good thing, and I know a lot of these guys have a very similar question. What’s a good fee to charge for like building like a funnel or Facebook ads or like building the things that be chat bots and stuff like that. Like what’s a good fee that you would charge to somebody who’s maybe just starting out, picking up their first client or their first game for the clients? What’s a good retainer fee that they should be charging? I would say really go for no less than a thousand dollars. And that’s like really just starting out. The more you can get going, the more you’ll start to figure out who can really value a, who can see the most value in what you have to offer.
And that should be going up consistently. Hey, if your rates have been stuck at the same place for even three months, you’re not trying hard enough to find better clients. You might be in your comfort zone, you might be making a few grand. You might bet that five to 10 k range where you’re making more than you’ve ever made in a job and you start sitting back. I don’t want you guys to do that. I mean, Hey, if you want to do that, if you just want to have a lifestyle business, make five and 10 grand and sit pretty and chill, run some agency clients, awesome. But if you guys want to keep that going and beat that and hit that 10 k 20 k 50 k a hundred k plus mark, you’re going to have to stay a little bit more dedicated and not get comfortable with that five to k, five to 10 k mark, you’re gonna have to raise your rates, become more confident and just keep kicking ass.
Yup. Guys, let me, I’m going to do a little experiment here. Who wants me and Arnie both together to run their ads for them and build a funnel for them. Who would like that? Can you drop the 300 in the chat if you are both of us to solely dedicate us building ads for you? 300 in the chat. 300 in the chat. Good. Chris, did you the thoughts of you as Joey said, yes. Eric’s it is Jeremy. Yes. Drew signed me up. Phil signed me up. Chris said yes. Damien said yes. Who would like us? David said yes to build your ads. We both of us will bet your ads. Who wants at drive a 300 in the chat? Okay. It’s a 300 you’re getting 372 we’re probably 300 great. Now we’re going to charge you five grand a month to build those ads.
Now who wants to pay five grand a month? Two ones can show up in the chat below if you would pay me in only to build your ads, build your funnels. With all the knowledge we know, Ruby says yes. Chris says yes. 400,000 says yes, don’t worry, we’re not actually building out into [inaudible]. I was, you want to sign [inaudible] ad on the spot? [inaudible] The reason why most of you said yes to that and you didn’t even double thinking, you just dropped the 400 is because we’re up here and we’re the authority where it’s showing you guys we’ve provided the value to you, right? So that’s the psychology that you need to think about when you’re going out to your audience, right? Make them think in that mindset where you can give and you can charge more. You don’t have to charge 1000 bucks a month. You should in the beginning, right?
Start building up your pipeline. Sup Start building up your case studies, you know, all that other crap that you guys want to build up and then be the authority in charge, whatever you want to charge. Yep. Right. So that’s a little test that I had. I just wanted to sell it to see if anybody would bite on that. Yeah, I feel that the new job, the 400 should it spelt the DMF and just kidding. We’re not running ads for it. We don’t have time. I know we had a bunch of other cool stuff. I also know you have your Google doc open there so we can go through.
So let’s see what else we got. All right, let’s see what we kicked it off with that one. So I’m gonna, I’m gonna run you guys through a real quick experiment I did real quick. And so I, I was in my private student group for my course
And we do like a weekly group coaching session on something. And so my buddy aga he saw how I was setting up my pipeline tracking of how I get people in to the top of the funnel, push them through, track it, keep you know, tabs on everything. And what I did was I decided that I wanted to do a, a a workshop on it. I hosted that in the student group and then I, I had the workshop I showed everybody how to set it up. I showed them some steps they could do and then I was like, you know what, that was insanely valuable. You know, if somebody has a service based business or their coach and they use this, they’re gonna get a lot more clients if they actually pay attention and put it to use. So I decided to sell it and I put the workshop together.
I was like, all right, I’m going to sell it for 97 bucks. I’m going to get this going. And then I was just kinda sitting on my couch butts and launched this funnel and I was like, you know what? I really don’t care enough to make this an actual product. I just want to see if people want it. I don’t care. I’m not going to put it in a members area. I’m not going to charge 97 bucks for it. I did something interesting. So I put this post together. And basically what I did was I gave it a good headline, said double your sales in 60 days. If you’re coaching Sultan Service provider, women will tell you next we’ll make you a lot of money. No exaggeration. Listen enough. Not about headline, right? You, I’d be like, all right, well let’s at least hear what this post has to say.
Biggest problem, everyone says they want more clients. There’s two sides getting more leads and better pipeline tracking. Step one is everybody’s train of thought book more calls, do this, do this, do that. Step twos, the most neglected. So right here is where I’m getting somebody to, to feel that their mind was doing number one, but they should be doing number two. So this is where I was positioning where people are missing out. So you can use the style post in a lot of things. You can talk about your industry, you can talk about what your prospects are and how they should be doing this other thing that conveniently you help them with. So step two is the most neglected piece. This is the advice you hate to hear, but need to hear most. If you want more clients, you don’t need another distraction.
You need to blah, blah, blah, blah, blah, blah. So basically I just made the importance of the pipeline tracking the followup, made that the shiny object again. So with all of this, I started sharing some of those results like I shared with you guys, you know, 53 leads turned into 31 apps. This doesn’t happen normally. Want to know how I did it with just a few of these posts. I then I said, all right, so I decided to, you know, host this workshop and I put it in my, in my course, I decided to sell for 97 worth thousands, honestly use it. Then I decided, you know what, I’m just going to let people pay whatever they want to access. It could be a dollar, it could be a thousand, could be the Reginald 97 suggested price. I don’t care. I want you to watch and implement it and step your game up forever.
So here’s the Dealio, I’m offering this on a pay what you want, basis, here’s how it works. And at first the Post said, leave a comment and say pipeline hacks. And so I had all these people kind of thing so I could boost the reach. And then later I edited it to say, you click on this link, Gimmicky, you put any amount on there you comment done and then you email support or you can see that. Or with your receipt, I sent you the workshop recording and action steps so you can double your sales in 60 days with the leads you’re already getting. So that’s also a pretty good promise, right? So anything you put out there, any kind of marketing material you want to make a promise. So I made that promise at the top with the headline and then I made that promise at the bottom again.
And I just put together this, I googled pipeline and I put a little text over it. That’s, that’s as simple as it gets, right? It took me 12 seconds. So that was my pitch. That was my offer. And I s know a little risk reversal. I say, if you don’t find it valuable, I’ll refund you whatever you sent me. No questions asked, but I know you will. So there’s really no risk anyways. What do you, what’d He say you n let me know. And that ended up making me like a thousand dollars in sales, like within just a couple of days off of the lazy Facebook posts, one post, one post and you guys can learn a few things from this. Number one, you can do a pay what you want. Offer number two, think of how I’m positioning the shiny objects. Again, number three, think of how I’m just making a very simple post.
Again, like I told you guys, simple posts is a really great way to get some traction and get some stuff going. And I bet you guys can launch a workshop like this. Like, if you want to, you want to pay your rent next month, you can pay your rent, pay what you want and post and put out some great content to your audience. That sounded good. If you guys are like steers, we wanted to do a post like that. I want to hear from you guys below. Comment, pay what you want and I expect you guys to be posting one of these within the next week. The first one who does that? I’m going to go ahead and review your posts and give you some feedback and help you guys make sure you’re actually making some more money on that. So we’re going to jump into this right now.
Just start posting. Yeah, yeah, yeah. I don’t want you out of the check. Pay What you want them to check Jeff in the chat? Yep. Oh go, go, go, go. We got also something special for you. I don’t even know what it is all he’s got a Google docs. Yeah, we got open here that we haven’t even showed you yet. Plus, I got some cool stuff that I’m going to give you after. I don’t know what it is either, but I’m gonna make it up as we go. Yes, always. What you want Derby says, pay what you want. Say what? Say what. Who wants to see what already has got his Google docs? Yes. Who wants to see it? Drop a number. Any number. You want the 25 to 25 jumping in the chat, jumping in the chat to 25 we’re not showing you there quick.
I need to get at least 25 to 25 25 to 25 so we’re that showing you the goods’. We’re not going to show you the good said. Good. All right. Also, I want you guys to leave a comment. Let me know what you’ve learned from this page. You want posts, not just the fact that it’s the pay what you want post and that worked out pretty well, but what else did I do in this post to make this work? Make this unique and make this fill up my bank account a little bit. Let me know what your thoughts are and I want you to share that below so we can make sure you guys are paying attention. Not just dummy numbers in the chat too. So we’ll, we’ll, we’ll show you guys the next one. There we go. Dream. He’s got all his teeth.
25 driven. Dropped in 25 to 25 die winner. Yes. Alright, there we go. Let’s do it. Cool. Let’s do it at 97, 97. [inaudible]. So the pricing on that one was funny. So we ended up one guy paid 1 cent and I was like, really? Dude, we were late. So thank you to them as they are. Pay What, which want, you know most people pay between 10 and $25. And then I’d say probably like five people paid actual 97 one guy paid one 97. So that was cool. I was like, all right, I like you. You’re on my list. That’s segmented to the selling man. My in my inner circle. Yeah. And the guy, the guy who paid me one second, I put him on a different list. You got blocked, that’s what you tried. You got deleted off the email list and on that one until I made sure in the description of the video that I sent and the attached workbook, I said, hey, we actually do workshops like this every single week in my private program.
You know, here’s where you can check that out, blah, blah, blah. So I was really just acquiring customers. I didn’t care about the, you know, the money that came in. I wanted people to come in and pay me to get a whole bunch of value and then maybe they graduate. So that’s what happened because GoPro real quick, hit the go, go real quick. Go, go real quick. What’s going on everybody? Hands up. Spirit, fingers, Spirit, fingers and office. Spiritual as a mom. This guys, we’re not in here talking to ourselves. Just wanted to show everybody too. They don’t think we’re weird. There is other people in the office with us. All right. You want to do some cool stuff and show them what? I don’t know what’s on that Google Doc. All right. All right, so cool stuff. First up, I want to hear from you guys.
Do you have a Facebook group? Let me get the title of your Facebook group and the chat number one. I’m gonna give you guys some feedback on your Facebook group names. And I’m going to take you through my whole Facebook group report template that I use to check out stuff with my private clients and see how the group’s doing. Give it a little health check and give you guys the ability to do this on your own. That sounds good. I can make sure to attach this a, this group audit as one of the other bonuses for the Stream. We’ve got all, all kinds of stuff for you guys.
I want, I want to also [inaudible] a little pea back again. I want you to audit our group cause we just launched it yesterday. I am not a group person, Facebook group person. That is the first Facebook group that I launched. We did a prelaunch. I’ll talk to you a little bit about the stats. We did a prelaunch where we just shot out an email. We said, hey, we’re opening up our marketer’s mindset by [inaudible] group, which is our brand through our whole brides and all stuff that we do join if you want to join, I think we had like 300 people with join on, like sending their member requests. We had the three things, the three questions. We got the group funnels Dingo and we’re s we’re putting them into our intercom on an email list. So I want, I want to actually want to do this too, but we’re also going do a what I want you to audit the marketer’s mindset group because I want real feedback. So these guys, we can go back and actually edit all this stuff tomorrow. And I know we have both of our moderators on here, which is drew being Chris. Shout out to Gerbi and Chris, which are awesome moderators who have been helping and providing tons of value in the market as mindset group. We already launched it yesterday. There’s tons and tons of feedback they’ve been getting. So thank you both for your awesome work. But guys, listen, let’s see what Arnie has to say. And then we can make the group better.
Let’s do it. So if you want to pull up the group all all problems in the reports, Ambler first and run you guys through real quick what I’m looking for and then we are signed out. Alright, well we’ll fix that one real quick. There we go. All right. So groups are private. This is the name of my program. And that’s what it’s all about. Making highly chronicle groups that are fun that people actually want to be a part of too and doing it efficiently. So what I would do is we have these little color codes, right? So we got green is good to go, yellow needs a little tweak, orange needs a lot of work and red is, something’s just missing. You’re like totally bad. So what I, what I’ll do is I’ll run through each of these steps and I can probably do this in 10 to 15 minutes per person, depending on what their group has going on and just give some feedback. So you’re in a public group.
Carlos, can we take that screen and put it on your screen so I can log in real quick? Strap it over. I don’t want you people hacking me. [inaudible] You dirty people. Oh, you hackers and spammers out there. I see you.
God knows is anybody gonna funnel hacking live. Drop up. Follow haunting live. FHL if you’re going to funnel hacking live, me and Arnie are both going to be there, I think. Are you coming dax? He’s going to be there. Gil is going to be there. Oh my God. Well going out. They chair. Who’s going? Let’s do it. You got it. No,
I don’t.
Carlos, what’s going on here? Carlos? Can everybody say WTF Carlos in the chat right now. WTF Carlos in the chat. Chris says, WTF. Carlos’ Joey said, WTF Dan. Ted. Come on Carlos, do two windows. Boom. Boom. All right, fine. You dirty people. I actually just text. Just go full screen. What am I saying? What am I saying? Just go full screen. Just go full screen. Carlos. Don’t get the P and p. Let’s go full screen. All right, hold on guys. I’m logging into Facebook. That’s fine. All right. Okay, cool. Great. Let me one sec guys. I’m gonna log in to Facebook. We didn’t do it before because we didn’t want on with messages and stuff happening while a bomb. All right, you ready for it? Let’s do it. Hold on one second. Carlito alright, let’s go.
So let’s go. This is, this is the group that launched yesterday is the group that launched literally yesterday. A lot of [inaudible] on the 15th right? I think we launched, right? Yeah. Yesterday. Okay, good. So let’s, I want you to honestly give me your honest opinion and rip it up because I want to make it better. Let’s do it. There’s nothing to talk about that. I know I did a good job, but yes, rip it up. Tell me what you can do, drew me. Alright. All of you guys that are watching this to like pay attention because what I’m going to tell you guys is honestly, it’s going to be applicable to all of you guys and here why? I have good feedback and bad feedback and you’ll learn from both of them. So we start out with the group name and the link. So we have marketers mindset by dash clicks.
Cool. So one thing I see a lot of people doing, which we did right this time and a lot of people do backwards, is putting the brand name in the front. So if they said dash clicks marketers mindset or something like that people don’t know who that is yet. And No, it’s not Tony Robbins, it’s not Russell Bronson. You can’t have your name or your brand name on the front of the group name. So what I like about it is very simple marketer’s mindset. So this isn’t gonna appeal to marketers. What I would do is I would add a, another level of qualifier in there somewhere. So it could be something like like what, what’s something that your ideal people identify with marketing and getting clients, social media marketing, stuff like that. They’re all agency owners. So maybe something that relates to agency owners, but yeah, so I would definitely put agencies somewhere in there.
Maybe agency owners, marketers, Meyers, something. I don’t know. But I get what you’re saying. So to drop it. And what does that do when you drop that in? I know obviously it’s perception of them seeing the name of the group and relating to it, but does it also do anything like in the related searches and stuff like that or related [inaudible]. So, so what happens how groups grow like crazy the most is when people immediately identify with the group name. That’s why when things are like somebody’s brand name or somebody in the front, they don’t like recognize that immediately unless they do. The group name is more for generating leads and it’s about having the brand awareness of that in there. So it’s totally fine having at the end. But having it more targeted upfront in the first three words is the most important.
So if it’s too general, like, like right now, I would never start a general entrepreneurship networking group, not even a general marketing group right now. There’s a million of them out there and it’s hard to differentiate. So you gotta add those extra, you know, it’s just like SEO. You gotta add those, those you know, not super long term long tail keywords but a few more in there so people know exactly that they’re in the right place. And this might be a little bit too broad right now. Marketers mindset. So we’ve got to think of a, we had a couple of things in here. Like Dorsey said, marketer’s mindset for agency owners buy dash clicks. Phillips said Marketers Mindset Agency owners buy dash clicks, drew B said marketers mindset for agency owners. You didn’t even include the desk cliques derby as a moderator or like a like build build a marketing agency by bask lakes, something like that where it’s like a, it’s like a promise.
Like another really good example of this one is become a social media manager with Rachel Peterson. She has the promise of the thing and her name in it in there as well. And it works really well. Her group is like 18 k or something like that. I like that. So that’s a really good one as well. So that is the first step there. The name. So what do you guys think? What’s the rating you guys want to give it is a green is the yellow was an orange or red. Let me know in the chat, in the chat, the what we have right now. Drew. He said yellow. We can do better. Yup. Who else? Drop it. Yellow. Chris said orange. Philip said, Geez, we’re getting ripped up. All right, this is perfect. We’re getting perfect. Then said yellow. I think he meant yellow. So you asked for the, where are we got the member count right now?

  1. So that’s launch yesterday. Yes. GNOMON give us a little bit of prep. Awesome. Awesome for launching yesterday. But this is where it just gets interesting. You know, so most people, they don’t get to lodge and have 360 people in the group the first day. That’s totally fine. What I want you guys to think of is I have this other rule in my program. You cannot complain about engagement until you had at least 300 members. So if you have over 300 members and still nobody’s engaging, your content probably sucks. Yep. Under 300 members. It’s literally just a small group. You don’t have to worry too much about engagement yet. Worry about your growth instead. So if you have, you know, between zero to 300, just keep focusing on the growth. Put out content, get stuff going. But that’s going to be the hardest number of members to get it.

Like your first 300. So you’re already over that initial hump. The next hop is the 300 to a thousand range. This is where the voice starts to form. You get in the, in a better habit of creating content, understanding what your audience responds to best, but you still have to hustle a lot here. This is where you are still the primary driver of traffic to your Facebook group. So you have to use all those growth strategies. You can’t, you have to put in that extra leg work. And then something magical happens at that one k member mark. Facebook starts sending you a bunch of new people. If your group name is on point, if you have engagement, you start showing up higher in search of a suggestion. You have all these people who have mutual friends in the group and they get the Fomo and then they want to join and then it starts to snowball like crazy.
So I’m always keep that in mind. Don’t worry about engagement until you’re past 300 and keep hustling on all your growth channels until you hit a thousand and then it will start taking off on its own. That’s where it gets really fun and really profitable. I’ve got questions for you. What like, or like if I get to let’s say a thousand people in the group, let’s say two weeks go by and boom, we get a thousand members, what can I expect on average may be, I know it’s a hard number to gauge, but what, what will, what will kind of group, like what kind of like amount of new member requests can we, like what happened when you hit a thousand? Like how many new new member requests that you started getting on a daily basis? It started going up a bunch more, so, okay. When I first said a thousand it wasn’t like an immediate switch, but that’s when I really realized like, okay, I’m onto something here.
People are gonna even take to get to the thousand also too long. So it it, so millennial entrepreneur, community now over 70 k it took me six months to get from zero to one k. Wow. Yeah. So for those of you guys who think you’re going to drop on a dollar and get $5 back today, it’s not going to happen. Work at it yet. I’m happy to ask that question. People need to have like real expectations, like in their mind. Good. But the cool thing is guys, with everything that I’ve learned in practice with all of these, you know, 1500 plus customers, I tell people that it should take them no longer than 30 to 90 days to get to your first one came members. Like, I wish I could like hit that time Michelle Button and go back and do all the stuff that I know now. But you guys can do that. So that’s why you’re here. That’s why you’re paying attention. But as to use. So all right, let’s see. Member count. We’ll, we’ll, we’ll give them a, a, a green. Good to go for now. For now. But if this was like two months into, I’d be like, all right, you can do more than two hours. [inaudible] 69 can I get a three 69 and the check low. Yeah, we passed one test. Three 69 the chapel. No, let’s go.
There we go. Cool. So I’m cover photo. Let’s see what we got. Don’t even say anything about me. You mean I here? I looked that good. I’m just getting hit me. So you are almost on point. Almost so close. So that’s just saying that in Nice. Maybe because I’m standing right next to the water. We gotta change our money. So when we do the what I want and your cover photos guys is number one picture. Nice. Number two, a promise. What’s the promise? What are they there for? Number three. What I like about this, which most people don’t have, I don’t even think I have much of, is what to expect in the group. So that’s cool cause they click on it and they’re like, oh that’s Kinda cool. But what we’re missing here is a link. Where do they go? Dash dash clicks where boom now I’m just kidding.
Boom. But yes, I agree with you. See? Yeah. Good. So we definitely do need to add that so we can add that little key. What you can do there is I would do like a little pitch right there where you could say something like you know, start your account or like get the seven agency hacks here and then you could have that point into there. And then instead of having that there, it could just say [inaudible] dot com okay. Alright. There you go. And I designed this myself, people nice. And I’m not even the graphics person just to show you. You can do anything you want. All right guys. So I would say that’s another yellow on the cover photo. We are good to go there. Let’s see what we got for like pin post description. What’s happening up in here? You’ve got our pin posters right here.
The announcement or though, Ooh, I see. All right. Group is for purposes of bringing turns into marketing industry professionals together. Share ideas, grabs by Chad also agency owner scaling marketing agency. Just over seven figures, sharing strategies, resources group is for please do this. Please don’t do that. Nice. All right, so a, you get an a plus on the group description. Most people don’t here in the chat, people jumping in the chat. Let’s go. All right, so why do you guys think I’m given an a plus right now? I take low, quick look through and they checked all my boxes. Let’s break it down. You could be the example of group description now through with a star student. So first that it shows, okay, who is this for? Who is this created by you? A CEO Dash looks for free platform does this, so you’re already pre-framing them to the thing that you have.
Number three, where most people messed it up is they don’t share any kind of results or credibility because it just had everything else, but that you would blend in with everybody else who has a marketing group for networking and entrepreneurs and agencies. But it’s all the same shit, you know? So when you’re flexing your stats right there, we’ll see exactly like, oh it’s over seven figures in annual revenue, but when I heard it from our knee, yeah. So when, when people are not seeing stuff like that, like I’ve, I’ve consulted with some of the top people also running seven figure agencies on their groups and I come in and you know what? They have this section, do this, do that. Here’s what to expect. We got cool livestreams, we got this. And I’m like, dude, how many millions a year do you make?
Like, why are you not telling people that how many clients do you have? How many people you helped out? And they’re like, oh yeah, she’d probably share that, huh? So I’m always, always look at that one. Oh Hey, picture and picture that awkward moment where you’re watching yourself all over the place. Cool. So what we also have here is you know what to expect, but we also have a a call to action to the next thing. So this is where we want to drive them into somewhere else and get your dash clicks account. So bit dot leap slash desk clicks if you have not gotten it. Yes. All right, so good to go on the description there and let’s see how, let’s see how different the pinned post is from this. I think it’s the same thing.
I think it’s literally a duplicate but with a video of some sexy ass guy. Alright, cool. Same one pretty, I think it’s similar. Which one? No, that’s right. Could you say I brought in a bag. Oh, Yep. Same One. Awesome. So you guys can do the same one here. So is your, your pages linked to the group? The pages linked to the group yet, which is ratchet the group by. Okay. So most of the time I don’t recommend people do that. What a lot of what happens a lot of times is the organic growth can get stunted. So this is where like if any of you guys remember a couple of years ago, Instagram only had one type of page. It was not business page, it was all personal. It’s all, all business pages were personal pages. And then they started rolling out all of these shiny features and analytics and all this different stuff and saying, hey, if you have a business, let us know, hey, if your business let us know, hey, if you had a business, let us know.
You can start to get all of these Chinese shiny features and, and numbers and stats and all this cool stuff. So a lot of businesses were like, yeah, yeah, I’m a business. I want those shiny features. And guess what happens? Their reach got dropped. They said, Oh, you’re a business. Cool. Pay Us. They immediately set a, set it out and got ransom from everybody who went on Instagram and identified as having a business. So my prediction when they first allowed the option opportunity to link pages and groups was that they would do the same exact thing. Facebook, his goal is to sell more ads. That’s what they want to do. So if you’re making some money out of the platform, they want to make some money off of you. So as soon as you link your group, you’re identifying to Facebook that you’re probably making some money off of this group somehow.
So we saw across the board a lot of people were having issues with group growth, with engagement after linking a page and it, it just kinda hurt their ability. Also, Facebook has been experimenting for the last year or so for a, the ability to run ads in groups. I saw another little thing out there. Somebody had a option to place an ad in a Facebook group and it pops up every now and then. It’s not widespread adopted yet, but I think as that really rolls out, they’re going to make it a lot more pay to play. Just like how business pages were a few years ago, tanked the reach, all that. So that is your warning. And so should I, should I put a personal page there instead of [inaudible] page or should I use link? Nothing. Yeah, just nothing. Okay. Yeah, cause I know they’ll still show up as you, as the admins and everything like that. You know, some groups do it and they’re fine with it. And then it’s funny, I’ve seen people really defend it. They’re like, oh, this has no impact on your reach or your growth. And they haven’t grown their group like that much. So I’m like, man, I dunno. I’m hearing, I’m hearing otherwise. So be careful with that one. All right, let’s see what else. We got a pin, Towson description. You can keep those the same. Awesome. Alright, tell me about your recurring content. What, well you got one day of group.
Yeah, totally. Really quick. Let’s see what we did. Cause I know we did some posts yesterday. Yeah. So we can see what we did. So I can show you. Let’s, let’s go to discussion. All right. So I know I did a couple yesterday. So this is just our welcome message. This is some guys going live right now and what the hell they’re doing on our page. This was Chris went live in the group yesterday introducing himself as the moderator. This was Aaron who shared a post or it looks like a video. Wow. So I didn’t even see this. Got a couple of DMD yesterday about my comment on automation process for CRM. He actually shot a whole video. Thank you Aaron. That’s amazing. Derby, this was me yesterday. Starting digital agency is so hot right now. And just good quality. I think content. Got a couple, got some engagement, likes, comments.
So I mean 24 hours now around to see. But I think we got pretty good engagement. You’re telling me, I mean yeah, get engagement and then we had good comments and stuff. So there’s some stuff happening in here for sure. Some little golden nuggets are happening in here. Like a lot of this stuff I haven’t even seen to be honest with you. It’s great. People are adding and I guess that’s the point of groups. Yeah, right. People are going in there adding in content. This is awesome. So people are engaging? I think so. Cool. I’m going to say I’ve got an a plus for that, but I don’t know. I’m not, you know, I’m not
All right. I’m not the teacher. So over the next few it, it kind of calculates more of the, the all the stuff going on in the group. So like recurring content is something where you can create it once and use it again. So there’s a few different types here. You know, there’s the traditional theme days, which I’m not a huge fan of, to be honest. They, they work, but when it’s like super boring in the same as every other Facebook group did. So share your goal is Monday. It’s like, ah, boring, you know.
Well I think, I know one of the theme things like that that we have is our marketer’s mindset that we do from two to 4:00 PM. Yeah. But that’s this. So I don’t know if that’s it’s
Boring. Nah, that’s cool. Alright. Yeah, so interviews, interviews is definitely up there too. You know, doing those police weekly is going to be a really solid content strategy, especially for those of you guys who aren’t super good at written content. You feel like it takes too long to produce or whatever press go live. It’s super easy, zero production value needed, you know, hold up your phone like you said earlier and you can get stuff going. You don’t have to edit, you don’t have to produce, you don’t have to do anything fancy. You just got to show up and share what you know. Right. Just a quick question for you is I want to know I know we hired a video guy, full time video guy. He’s going to be starting on February 26th. So his goal is to produce tons of video comments to push on our group, on our Facebook page and the Dash Luke’s university.
So what would you say that we can do with video content? Should we just be posting it in the group every day? Yeah, so here’s a really cool strategy you can use for that. So first up and you know, three walking questions got asked for the email of course. Got It. You want to do customer research questions as well. So we have three questions. You can have two of them be, Hey, what’s your biggest question about starting agency? Hey, what’s a, what we got razor up. I think our first, our first question is how did you find us? Second question is what do you want to learn more about by being an agency owner? And third question is the email. There you go. Can I get a Greek? Can I get a green on that one? Can we get a green? Did we get a green on that with John Green in the chat if we want on that one.
There you go. So I’m on on that. What you have is a, a very simple version of, you know, simple and dumbed down version of the ask survey. You guys are marketers and you should know what that is. If you don’t, you’re not a marketer. So look it up. Ask Surveys, start doing some customer research and you’re going to find all of this gold. So one of the coolest ways to create content from your group is just looking at that ass survey, taking a list of all of those questions, all those thoughts, all those pain points people have and flip them upside down. So let me know guys in the comments. Let’s do this real time. What’s your number one biggest question about growing an agency? Leave a comment and I’ll show you how to flip that upside down and use it as a headline.
So drop a comment, we’ll check it out. What are some of the common ones you hear that I hear? Yeah. What’d you say the hardest part about growing an agency? Yeah. What’s your biggest question about growing age? I can’t get clients, that’s like the, I think the number one thing that we get support tickets for is like, I can’t get, I can’t get any clients. What do I do? How do I just get my first client so I can start getting paid? How do I get my first client? So if that’s the top question, all you have to do is flip it upside down and make it a, making a statement, make it a headline. So you can say something like you know how to get your first client without, you know risking your reputation, how to get your first client, even if you have no results.
You haven’t seen all of this in the Webinar titles and the ordinance and all that kind of stuff. So I’m just like, flip it upside down and it’ll be easy. You can also take all that customer research and turn it into a bunch of different headlines. And then what you do from there is you have this gigantic list of headlines. Like I paid somebody the other day, my content manager AAJ to look through all of that customer research and create me a list of 100 headlines. I say, Hey, I’ll pay you 100 bucks if you make me a hundred headlines. He was like, sure, let’s do it. So he went through my list, he made a hundred headlines. And what I’m going to do is I’m going to create a targeted video series around those big questions. So like if, if I, if I was just sitting there and I was uninspired, I wouldn’t know what content to create, right?
But if somebody says, hey, Arnie, what’s the best way to grow Facebook group? I’ll be like, oh, I got some, you know, I’ll tell you how right now. So when you are not inspired to create content and just go back to that list of all your headlines, check it out and you will create something on spot. So I was, you know what you’re talking about. So use that research to use that as content planning. Have that core set of content and you can recycle that as well. So if you have, you know, a month, two month, three month worth of content that you create, you can repost it, you can bring that back up, reshare it, and your production time will go way down cause you make it once and use it again. Truby Chris, this man is dropping golden bombs. So let’s pick that up.
We can do that. We started doing that in the group trip. You said it’s fire. Chris said I did that yesterday. So Chris has title and he actually did this one yesterday. Said I use one yesterday how to focus as so many people don’t have time management. So I think we did one of those where we did that, you know, if we want to use a quick example, what’s up Josh? Oh yeah man. Yeah. Nice. So he put one up in here that says let’s discuss, it’s easy to get distracted and pulled in multiple directions when building an agency, how to each of you focus. This is more of like a question to start getting engagement. But I think where you are referring to is how to actually come up with like solutions to their problems. Right. So I think a, a drew being Chris and a good thing that we can do is start serving people, get a list of questions and we’ll start creating content.
Come up with some bad ass headlines. So that’s awesome. Totally. Yeah. So just look at all your stuff and your group funnels a list there. You got that all collected and just pretty much have people ask those questions. Turn on the video. Beautiful. All right, I’m gonna do it that easy. I’m gonna do it. Let’s keep that. Oh, let’s dive a little bit deeper. So some of the easy engagement and things. So here’s a funny thing. So sometimes, you know, I’ll make some kind of a post. It’s not relevant to my business, not relevant to a whole bunch of stuff, but it’ll get some crazy engagement, you know, hey you know, drop a comment, tell me what your city you’re in. That’s not relevant to anything, but it gets people engaged. What happens is that’ll boost that, boost you up in the algorithm and make it easier for your post to reach more people the next time you post something that is related.
So easy engagement is good. But I don’t want you guys to just post stuff to get people to respond all the time. There is no heart and soul in that. There’s no value in that. So you have to have that as less than 10% of your content strategy is these, you know, easy engagement questions. He’s a, you know, stuff to get people to speak up and really try and put some thought behind it too. So do more of that. That’ll help out also events. So w how are you guys using the events feature right now? So right now this is pretty much what we did. So if you go over here and you go to events, so because obviously we opened yesterday we had a vet, which is this one right now, and then we had the one which was yesterday with
Nice. So I don’t know where it is, whatever we just get back to maybe a little, but yeah, so that’s how we’re doing events. So if you click on this, you’ll see kind of what it is. Yeah. Created this, where to get it. It’s actually happening now for those of you guys who are on it, you probably know already and then we just leave the information where to go and register and stuff like that. There you go. So yeah, events is really good because it not only helps you create a new kind of like signal that you’re doing something, whether it’s an interview or workshop, a live stream, something a and person, whatever a deadline. But it also uses Facebook’s built in notifications. So if somebody says they’re interested or if somebody says going, you guys probably got a notification. I know I did like an hour before this says, Hey, reminder, there’s this event coming up at an hour.
I was like, Oh yeah, I should probably like I’ve forgotten them. I gotta be here, probably leave my airbnb right now, you know, and go out there. So that is what happens in getting people to show up for all of your online events or in person, whatever it is, use the events feature. So you’re good to get. Go there. Let’s get another green for the events. Backlinks. So this is where group growth gets interesting, especially in that zero to 1000 member stage guys is the backlinks. You had this whole, a spiderweb of your online presence, whether you know it or not. And the more places you can point back to your group, the more everything will start to snowball and bring you up faster. So here’s an exercise for you guys on this one is list out every single place online that you have traffic, a social profile, attention, eyeballs, shoutouts, UTD futures and wherever.
Write down that whole list and then think how you can say like a one line statement that makes people want to click through to your group. Your group name is the lead magnet. So you can say, you know, are you an agency owner, wants to get more clients, check out this group by dash clicks, you know and then link it. And then the more of these you have out there, the more people will start trickling in from these different places online. Because growing a group is a lot like filling up the swimming pool. You got to have more hoses in there to speed it up. And so think about those other social channels that you have thinking about, licking it on your thank you pages for your opt in, your email sequences, your chat boss. All these different places and you’ll be good to go there.
So I can’t see, you know, where all you have. I have all the back links on here. We don’t have any yet. So that’s actually a big one for us. So I know we have tons of youtube videos that we loaded. My first thought when you said that is to go to all the, to youtube videos with all the Vimeo videos. Start plugging that in to go to all of our blogs that we have posted. Start plugging them in. We’re actually gonna reformat the UI in dash leaks itself. So I know we’re swapping out university and we’re swapping out actually the whole menu. We’re going to create a whole education center in here and that’s going to be one of the sudden menu means going to say Facebook group. And that’s going to be the moment. So we’re going to bring them everywhere. There you go.
So when you can have that everywhere and also hook people in, especially like if it’s a, if it’s a hook for, they need this, if they want to access the thing, you know, so like when like some of the funnels I run, it’ll, it’ll sit like, have an email often and then I’ll thank you page and it’ll say, you know, click here to get them. And then they click it and it’s a chat Bot. So now I have them on email, I have them on retargeting, I had them on a chat Bot and guess what the Chat Bot says, go to the Facebook group. So I got four channels all in one. And now they’re super high deck and I can reach them anywhere. So that’s, that’s really good one as well. So that’s the funnel tip for you. So back legs gotta get those going. Target market. Let’s check out how you talk about your target market. You press back up there. Yup.
There we go. [inaudible] Just click on it. Alright, there we go. Cool. So with the pin post being the same as the main announcement. So we have agency owners group is perfect for people with an agency hopes of starting people currently in the marketing world, all like my individuals. Awesome. So that is, is some pretty good qualifiers and any more like would you add anything else that you think that’s pretty well I think for, so for us maybe freelancers also we could probably have in there. But for us it’s all about people who are starting an agency in an agency wanting to start an agency. That’s what dash grits is all about. Awesome. So that’s pretty much the people that we’re targeting. Cool, good. Go. So in your, in your pen post, all that stuff makes sure your target market is clear in your content consistently.
Make sure your target market is clear and the more a Dow than your group name can get. That’s your first filter for getting attracting quality members. So if all it said was mindset by Dash Clicks, you’d get all kinds of Weirdos that want to learn about mindset. It wouldn’t be just ages, people, marketers, mindset. We would get all kinds of marketers. Now if we say agency owners or build your agency, you’re going to get people who want to build an agency. There was one there that I liked. I’m going to have to go back to that and find it that if something like agency owner, yeah, so like recruiters mindset or some, the more people know whether they’re in the right place at the wrong place, the more they’ll show up and engage. If things are too general, they don’t show up as much. And honestly, I’ve hit, I’ve hit that problem with my group since my group is more general. It’s a millennial entrepreneur. It’s not, you know, millennial you know, dropshippers or something like that. It’s, it’s more challenging but it’s easier to grow bigger and wider. So if you want to have it a really strong, nice group, really tight community, keep those keywords tight and exclude a lot of people that will help more than it will hurt. So a target market that helps do good to go there. And I’d say we get another green. Interview. I’m here.
You hit a green. We get Greens across the board. Jumping three 33 yes. Three 33 in the chat guys. We’ve got to shake people up. Wake you up. Who wants a swag bag? Maybe we should do a swag bag away really quick. Let’s do it. What’s one thing, what’s one piece of value that you can add to all of this about our group? What can we do to make marketer’s mindset
Amazing by stuff that you’re hearing so far? Drop one thing in the chat and if I like it I’ll send you a swag bag or the one that I liked the most. I will send us way back to one piece of value by looking at our marketers mindset group. What would you change? What would you change by looking at our marketers mindset group? I live the plan on how to make over your Facebook profile. Yes, but what would you change? All right, well lets you guys trigger in. We’ll continue. What I was looking for an x was storytelling. I didn’t go through and see all the posts. But storytelling is going to be where the most key parts of the group guys, once, once again I want you guys to separate yourself from every other person in your space. And the best way to do that, the best way to stay memorable is by telling stories.
So the better your stories can be, the more engaging they are, the more descriptive they are, the more people are going to remember you versus that other guy who never posts stories or that other guy who just post about as business. And that other guy who just posts about his dog. You know, you got to mix things up and you got to tell these stories and I’m gonna, I’m going to tell you guys another little little hack. I use it. Everybody should be using all the time. I call it a content sandwich. So like what’s, what’s one topic that you guys teach on how to get clients I think is like the main one. How to get clients. So you could go live and you could say, here’s seven tips on how to get clients and you could say, number one, go do the hook.
Number three, number number seven. All right, thanks guys. Hope you enjoyed. Or what you can do is the content sandwich where you want to start it out with a mindset shift or a result. And you can put the mindset shift at the top or you can put the result at the top. So you could say, you know, most people are trying to get clients by cold emailing or doing this or doing that. But the thing is you know, that’s outdated because blank, what people should be doing instead is growing their authority through Facebook groups. Let me show you seven ways that you can get clients using Facebook groups. So you’re kind of like doing the switch of like, Oh, here’s most people’s train of thought. Here’s why you shouldn’t be thinking like that. Let me introduce you to the next thing.
So you have a mindset shift up front, or you have a result upfront. You could say, hey, here’s a, you know, on this video, I’m gonna show you guys seven ways to get clients to make sure you stay to the end. I’m already Gheskio and I’ve, I’ve got over 1500 clients in the last two years. I’d be like, wow, okay, cool. These guys, guys, guys are doing good. I better pay attention. So that’s, that’s your hook. And then at the end you can kind of make it like moral of the story. So you can say, hey, you know, I’m already good ski. I’ve got over 1500 clients. I did this. Now here’s your seven tips. And then at the end you can say, you know, I did all of this because I grew a Facebook group, not because I was cold emailing like everybody else.
So you can switch it up. You can do it either way, but telling stories and using that content sandwich format will make your content a lot better, more memorable, and help you to stand up a at that helps guys type content sandwich down below. Let me, let me watch you in the chat. Yep. Content Sandwich. In the chat. Go, go, go, go, go. All right. We got content sandwiches. Gil, can I grab some water? Thank you sir. You’re still crying. What else we got? So just about wrapped up. So lead generation, brand positioning and so brand positioning that is kind of the content and sandwich type stuff. Where you want to make sure your, your like name-dropping your results a little bit. Letting people know, hey, you actually know what you’re doing. You, you put some numbers on the board or you’ve helped a lot of people, you’ll have happy customers.
And lead generation is a really simple one. As long as you don’t overthink it. So like I’ve tried all these different types of posts to generate leads and make sales and do all this stuff. And I found that for the most part, the shorter the better. If you can have a really, really good lead generation posts, that’s one, two sentences or really strong targeted question, everybody’s going to start signing off in the comments, speaking up and, and getting everything going. So what we want to think about is the customer journey through Facebook groups and Facebook posts. So it’s not, hey, who wants to work with me? You might get some responses maybe depending on how cool you are, but what you want to do instead is, you know, try and give something away for free. This massively valuable is as lead magnets one-on-one guys.
If you can put the word out and say, Hey, I got this thing, I think you’re going to like it. Leave a comment. If you want it, drop a gift below if you want it. You know, drop an Emoji below, whatever it is. You’re going to start getting all these people ping, Ping, Ping, Ping, Ping, Ping, ping, and it will boost the posts up. It’ll hit more of your audience and you can bring them to the next step, which is getting them to actually click through, opt in and check out whatever you want them to check out. So here’s another little hack on that one too. You want to make sure to number one, like their comment number to respond with their name. So you know, you reply and make sure it tags them. Number three, add the link. Number four. Also remind them why they’re clicking the link.
Cause a lot of people, they just, you know, drop an Emoji on something and then they forget and then you comment a day later and they’re like, I dunno what this link is. Why is that there? You know, that’s just how people think. So you can say, hey, you know, doxy, thanks for your interest in the Facebook group guide. Here it is. Click here and like, oh yeah, okay, now I remember. So I always remind people on stuff like that as well. And you can follow up the next day too. You can say did and below in the comments and say, Hey, just in case you haven’t got the guide yet, here you go, click that link above and you’ll be good to go. So that is how you maximize your followup on those lead gen posts. You’ll be good to go. So like, what’s a, what’s one good freebie you can give away to people?
Swagbucks swag bag. Give them away all the time. Nice. Swaggy baggies, a swag bags. I know a, we’re working on a pdf that we’re gonna start giving out of like 10 hacks to skyrocket your digital marketing agency or something like that. And I know our goal of something that we’re going to do that just to share ideas with you guys, you guys can use it to in your groups. Open groups is essentially to do that and then tie it into a mini chat campaign where if they drop in the comment, you know, send me now, or something like that. Yeah. It’ll trigger it and automatically send them the actual pdf and then there’ll be on our bot list and then we’re going to mark it to you guys forever. Yes. That’s our goal. I mean, killer campaign. So we’re going to do, if you guys heard that and somebody say, Hey, I got 10 cool growth hacks to help you grow your agency, you’d be like, Oh yeah, of course I want to see that comment. I might even do that breath feature. Oh yeah. Now that I’m thinking about it, I might do it for FHL. Do it. Keep an eye out for those ads. Yes. should we, should we film one more ad real quick? Can you get me excited? We’re doing it.
We’re doing that right now. I haven’t seen an ad right now.
Sorry. Are you there at three 33 so 10 tips to skyrocket your agency without spending a dollar 50 on advertising. Let’s go FHL specific. Shout out the FHL crowd. Are you ready?
What’s going on in funnel? We may have funnel hacking live. We’re there too, but I wanted to share some awesome information with you. If you want to get our top 10 tips for scaling your agency and building funnels and getting leads and getting clients and getting high ticket clients, all you have to do is just click the link above or below. We’re going to go ahead and drop that link right in the chat. All you gotta do is come and get me now. Come in and give me now and we will send you the pdf instantly. So go, come in now. Give me no, go, go, go, go, go
Do it. [inaudible] I forgot the film. No, I’m just kidding.
[Inaudible] 23 guys, that’s how he did it. His phone. Oh, he needs a phone. Oh, he needs one of these. If he got one of these, you can make $1 million.
Yup. That’s it. All right, cool. So there’s another ad for you guys. See how simple it is. Let’s do it. So let’s see. Let’s see what else we got. We got lead generation. I want you guys, here’s another exercise for you guys, right out. One, one sentence question that would make your target market light up. So if you are, let’s say a marketer helping generate leads, you can say, Hey who wants to see how I help this this doctor generate 50 leads in the last week. Obviously you’re going to get a bunch of marketers and some doctors, you know, so I’m always, always just keep brainstorming stuff like that and keep testing things like that. Cause like I, I’d say probably I post a lot every week, a few times a day usually across the group and the personal, all that, but maybe, I don’t know, five to 10% of my posts I ended up deleting cause I tried some new angle or some new something to get people to comment or click or like or whatever it was, and then it fails and just happens.
It’s normal. So keep trying. If you mess it up, if it doesn’t work, you don’t get any engagement, try it again. That’s your homework for today. And also write that out in the comments. If you guys are, if you guys are watching this right now right in the comments, what would your question be that would make your target market say, yes, I want that. Think about your lead magnet, a case study, some result you had, whatever it is. One of the best ones I had was if I put out a training on blank topic would you be interested? Drop a comment. That was it. And that was actually how I validated the demand for my Facebook groups product before it was ever built before there was ever a opt in before there was ever an upsell where there was ever an ounce of content.
I got like 200 comments on that post. It’s crazy, right? So I was like, okay, cool. It looks like my audience wants this, you know, they see I have a good size group going and all right, there’s some interest. Let’s let’s keep this moving. So comment below. Let me know what you guys would do as your comment posts and then go post it. Give it a shot, let us know how it goes. So that’s one of the easy way to generate leads. Management is all good. I see we’ve got the management in the house, you know, no, no spam yet. So I’m good to go there. That will happen a little bit later. I’m going to give you guys another hack on how you can recruit a volunteer moderators without paying them a dime and have them happy to be there.
So what you want to do is you want to find those people who are hardcore supporters of you, your mission, your brand, your group, and you want to just basically as spam comes in, which it always does, especially in bigger groups, you start deleting posts and things like that, reminding people of the rules by telling them the rules and, and opposed say like, Hey, just remind her, you know, don’t do this, this or that, you know, do this instead or else we’ll block you. And then you also want to make a little note and say hey, by the way, I really appreciate you guys who are reporting posts. So if you guys see any of the spam, make sure to reports and posts and you’re going to get those hardcore fans. You’re going to get all those people who support you and love that group.
They’re going to start reporting foes. And once you start to see somebody’s reporting some posts and report posted a couple of times, all you have to do is slide in the dms and ask if they want to be a moderator. Nine Times out of 10, they’ll say yes. So that’s the best way to get volunteer moderators who actually care about your brand and your business. Well, I think we have like two dozen moderators in my group. And you know, with that many people, anytime something comes up it gets dealt with pretty quickly. So that’s a one strategy you guys can use to get volunteer moderators and like a minute. Sound good. Love it. Love it. Yeah. Are we done with this or is there anything else? You got recapping the lessons to revisit. All right, so let’s do, let’s do recap for you and lessons to revisit.
So I think the recap right now, the biggest thing is, is continue the growth. You know, you already have traffic and other places, you just have to point it back to the group. The more you can do that, the more channels you can point backwards, the more you can make sure that your all of your funnels going forward. Include a link back to the group somewhere, whether it’s a Webinar and account creation, a chat chatbot, whatever, and just make sure that that’s a step in them coming into your world and you can reach them on that channel. So you’ll be good to go there. I think everything else looks good. One thing I would experiment more with is creating some more of that recurring content. I’m telling some more stories and let’s see, let’s see. Just making sure you keep up the brand positioning throughout it so you don’t look like
Every other marketer in the world. And you did a really good job of that. So far. Nobody has dash clicks, so we can’t do that. Nobody’s got it. We’re the only ones because we created it. Yep. Carla said the GoPro wave, Carlos GoPro wave wave and the GoPro there he is not you gill. Put your hands down. All right, so that does it for the audit. What did you learn? I learned a lot. I learned that I’m most likely gonna change some stuff inside of the name. I’m probably going to tweak some stuff here and add, definitely add the URL here somewhere or something. Maybe some type of clickbait or something like that I think might be a good idea. I know we just started, so we’re coming up with a whole content strategy, so to be adding more content frequently. I know drew [inaudible] and Chris are going to be posting a lot. I’m going to be posting a lot. I’m also going to make it a lot more personal too. I know I did one live video, which I think was pretty cool, which I showed there. Let’s go, go, go, go, go. I think I went live. It was a first day that we opened the group and I was so excited and I just want to do something. And I think it was, I think it was Chris Derby. Did you block my own?
I think that was one. There you go. So I did one. Oh No, that was actually my live yesterday with Ryan. See that? Got that. Got Pretty good. 133 comments, 200 V so far. Nice. So that went pretty well. This was me doing live, so like showing like behind the scenes, just getting people excited inside of the group. 31 comments, 120 views. So we’re getting some stuff happening here. We’re getting some stuff happening. I’m going to make a goal Derby, Chris and making it go 1000 we gotta hit the 1000 number. What’s today? 16 by the 15th of next month we got 29 days or however many days that is. Now it’s going into the month. Into the end of the month. Yeah. I believe in you. I ended the month 1000 with no ads. Organic. Who was he? I can be on shit. Use I your current traffic. We got thousands of dashboards members in four months without any ads.
I think we can do a group. I think we can do it easy. Who wants to see me do it? If I don’t do it, I’m sending everybody swagged out now. Everybody’s gonna email in a mile and watching you, sir. Whereas the way bunch in the group, they’re all going to like defend the group, like exit the group so they can get the swag bags. All right, well we’re not too far away. You wanna do some Q and. A. yeah, let’s do some Q and a and we’ll wrap up. Drop some questions guys. What are you, what are you doing now? We’ll get some stuff going. I gotta drop it and we’re going to answer a couple of questions cause this I think went over, but we had so much shit to say that I think it was good. So go ahead and drop in some questions guys.
Me and myself and Arnie or me and Arnie, we’ll answer them for you. Angel said, how old is dash clicks or clicked dash? It’s actually dash cliffs the other way around, but very close. Dash Lakes is actually four months, four and a half months old. Somebody like that, the software platform, however, the business itself that the agency that we’re all in right now cross to the GoPro where the big officer’s girls way back with just tons of employees. Our agency itself has been open since 2009 our partner program where we’ve been out we’ve been white labeling services for other agency owners has been open for about four and a half years. And then the software that just sits right on top of that has been open for about four and a half months. So that’s how old the, the actual software dash clicks is. One of the questions you guys got hit me with some questions. People hit me with some questions. Let me swing over to Facebook to see if there’s, oh, that’s has got a live question. Geez, we got alive and that’s in the camera. Tips for getting value.
I think I look back on that, that customer research thing where you’re at, you’re asking those people those questions as they come in and that’s literally what everybody wants to know. So what you want to do is you want to tally up those answers. Let’s say if you get a hundred answers in there, 60% of people are gonna ask the same exact thing. Awesome. Great. The majority of your content around that. And then look at that other 40% to find other little weird content ideas and that way you’ll always know that whatever you’re saying is directly related to what they need right then.
Love it. I love it. Alright, I think we’re going to wrap this up because I think it’d be hydrating and guys first and foremost, Arnie, thank you brother. I appreciate you coming on guys. For those of you guys who are also going to be at click funnels will be at click funnels. We’d be more than happy to answer any questions for you personally. We’ll be there. We’ll be out and about when we get you to have dinner, have drinks or make sure if you’re going there, you can come see us there and we’ll see you there and it can be really exciting. Thank you guys. Once again, also another thing, if you are, if you want to go get a group photos, just go to group [inaudible] dot com really simple. Go to group and you can get that awesome software. If you’re coming on late for some reason you don’t know what it is, just go to group and you’ll check it out. Watch to tell you all these little minute video and it tells you everything right there in the mini video. He sold me on it, I bought it. I’m a fan, a raging fan and I love it. And already if they want to follow, I know you have a group of almost like 75,000 people. What’s that group called? Work and they find that,
Yeah, so the group is over at millennial entrepreneur community. You can find it over at a bit. Dot l y slash Arnie group. That’s a r n e group. You can also just search this up. You’re probably already in there so don’t worry about it. And yeah, if you guys want to learn more about Facebook groups and all that kinds of stuff, you can check out groups for which is a lot more focused on the training side. Kind of like what I went through with you guys today. I have all these different hacks and things like that. We got a free training for you guys over there and group funnels. Got The hoodie on right here is a software that helps you out. And so it’s a software and a training bundle that helps you figure out how to grow the group and click those emails on autopilot. You’ll be good to go there. And, and like I said, if you are coming to FHL
Balling, hacking live next week keep an eye out. We got a booth there. It’ll have a big banner that says group funnels and I want you to come over and shake my hand. Let me know you saw this and my house and cool stuff. Oh my God. It’s only from click slide guys. I guess just to wrap it up, thank you guys. Once again, this has been episode nine for marketers mindset by dash clicks. If you’re watching this live on Facebook Hashtag live, you’re watching the replay hashtag replay if you love it, love it. If you like it, like it engage, comment, piece out over and out. Thank you once again already for sure. It’s been a pleasure. I man on the next one, guys. Bye Mom. Felicia. Yeah.

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